#DA539E
Closest named color: Pale Magenta (#D767AD). oklch(64.2% 0.185 349.2), rgb(218, 83, 158).
Aa
Black text reads best on this color (5.71:1).
About this color
#DA539E is a medium-light, vivid red. In OKLCH its lightness is 64%, its chroma 0.185 and its hue 349°. Its hue sits on the warm side of the wheel. The nearest named color is Pale Magenta (#D767AD), ΔE 0.039 away. Black text reads best on it, at 5.71:1.
| Hue family | Reds |
| Lightness | medium-light (64%) |
| Chroma | vivid (0.185) |
| Temperature | warm |
| Nearest name | Pale Magenta (#D767AD) |
| Black text | 5.71:1 |
| White text | 3.67:1 |
Values
| HEX | #DA539E |
| RGB | rgb(218, 83, 158) |
| HSL | hsl(327, 65%, 59%) |
| OKLCH | oklch(64.2% 0.185 349.2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #DA539E | 3.67:1 | AA large text | Lc -69.0 | Content text, not long reading |
| Black text on #DA539E | 5.71:1 | AA | Lc 40.5 | Non-text elements, placeholder text |
| #DA539E text on white | 3.67:1 | AA large text | Lc 63.6 | Content text, not long reading |
| #DA539E text on black | 5.71:1 | AA | Lc -38.1 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FCF2F7
oklch(97% 0.013 345.5)
-
Step 100
100
#F8E3EC
oklch(93.5% 0.026 349.8)
-
Step 200
200
#F4CCDE
oklch(88.5% 0.051 349.3)
-
Step 300
300
#EEA9CA
oklch(81% 0.091 349.1)
-
Step 400
400
#E278AF
oklch(70.8% 0.145 349.1)
-
Step 500
500 (this color)
#DA539E
oklch(64.2% 0.185 349.2)
-
Step 600
600
#C12B85
oklch(55.5% 0.202 349.2)
-
Step 700
700
#A61B71
oklch(49% 0.188 349)
-
Step 800
800
#871B5C
oklch(42.7% 0.155 349.1)
-
Step 900
900
#6D1E4B
oklch(37.7% 0.121 349.4)
-
Step 950
950
#40132C
oklch(26.9% 0.077 349.1)
#DA539E with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #6476A0 | 0.204 |
| Deuteranopia (no green cones) | #8A8E9B | 0.182 |
| Tritanopia (no blue cones) | #E94E72 | 0.070 |
| Achromatopsia (no color) | #858585 | 0.187 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #DA539E
#DA539E
oklch(64.2% 0.185 349.2)
- #00A57F
#00A57F
oklch(64.2% 0.128 169)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #DA539E, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Pale Magenta #D767AD ΔE 0.039
- Medium Pink #F36196 ΔE 0.062
- Pinky Purple #C94CBE ΔE 0.066
- Barbie Pink #FE46A5 ΔE 0.067
- Pale Violet Red #DB7093 ΔE 0.067
- Neon Pink #F72585 ΔE 0.072
- Paradise Pink #EF476F ΔE 0.076
- Purpley Pink #C83CB9 ΔE 0.078
Use #DA539E in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.