#DA4AA4
Closest named color: Pale Magenta (#D767AD). oklch(63.5% 0.201 345.9), rgb(218, 74, 164).
Aa
Black text reads best on this color (5.49:1).
About this color
#DA4AA4 is a medium-light, vivid red. In OKLCH its lightness is 63%, its chroma 0.201 and its hue 346°. Its hue sits on the warm side of the wheel. The nearest named color is Pale Magenta (#D767AD), ΔE 0.052 away. Black text reads best on it, at 5.49:1.
| Hue family | Reds |
| Lightness | medium-light (63%) |
| Chroma | vivid (0.201) |
| Temperature | warm |
| Nearest name | Pale Magenta (#D767AD) |
| Black text | 5.49:1 |
| White text | 3.82:1 |
Values
| HEX | #DA4AA4 |
| RGB | rgb(218, 74, 164) |
| HSL | hsl(323, 66%, 57%) |
| OKLCH | oklch(63.5% 0.201 345.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #DA4AA4 | 3.82:1 | AA large text | Lc -70.3 | Content text, not long reading |
| Black text on #DA4AA4 | 5.49:1 | AA | Lc 39.3 | Non-text elements, placeholder text |
| #DA4AA4 text on white | 3.82:1 | AA large text | Lc 64.8 | Content text, not long reading |
| #DA4AA4 text on black | 5.49:1 | AA | Lc -36.9 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FDF2F7
oklch(97.1% 0.013 347.9)
-
Step 100
100
#F9E3EE
oklch(93.7% 0.028 345.9)
-
Step 200
200
#F5CBE1
oklch(88.4% 0.055 345.4)
-
Step 300
300
#EFA7CE
oklch(80.9% 0.098 345.8)
-
Step 400
400
#E474B5
oklch(70.7% 0.157 346)
-
Step 500
500 (this color)
#DA4AA4
oklch(63.5% 0.201 345.9)
-
Step 600
600
#C41F8E
oklch(55.7% 0.218 345.9)
-
Step 700
700
#A90A79
oklch(49.2% 0.204 345.8)
-
Step 800
800
#891262
oklch(42.7% 0.168 345.9)
-
Step 900
900
#6E1A50
oklch(37.6% 0.131 345.8)
-
Step 950
950
#41112F
oklch(27% 0.083 345.7)
#DA4AA4 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #5A73A7 | 0.221 |
| Deuteranopia (no green cones) | #848BA1 | 0.195 |
| Tritanopia (no blue cones) | #E84770 | 0.082 |
| Achromatopsia (no color) | #828282 | 0.203 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #DA4AA4
#DA4AA4
oklch(63.5% 0.201 345.9)
- #00A378
#00A378
oklch(63.4% 0.132 166.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #DA4AA4, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Pale Magenta #D767AD ΔE 0.052
- Pinky Purple #C94CBE ΔE 0.053
- Purpley Pink #C83CB9 ΔE 0.061
- Barbie Pink #FE46A5 ΔE 0.067
- Neon Pink #F72585 ΔE 0.072
- Shocking Pink #FE02A2 ΔE 0.077
- Medium Pink #F36196 ΔE 0.077
- Deep Pink #FF1493 ΔE 0.078
Use #DA4AA4 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.