#D96944
Closest named color: Terracota (#CB6843). oklch(64.8% 0.15 38.7), rgb(217, 105, 68).
Aa
Black text reads best on this color (6.05:1).
About this color
#D96944 is a medium-light, vivid red. In OKLCH its lightness is 65%, its chroma 0.150 and its hue 39°. Its hue sits on the warm side of the wheel. The nearest named color is Terracota (#CB6843), ΔE 0.026 away. Black text reads best on it, at 6.05:1.
| Hue family | Reds |
| Lightness | medium-light (65%) |
| Chroma | vivid (0.150) |
| Temperature | warm |
| Nearest name | Terracota (#CB6843) |
| Black text | 6.05:1 |
| White text | 3.46:1 |
Values
| HEX | #D96944 |
| RGB | rgb(217, 105, 68) |
| HSL | hsl(15, 66%, 56%) |
| OKLCH | oklch(64.8% 0.15 38.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #D96944 | 3.46:1 | AA large text | Lc -67.1 | Content text, not long reading |
| Black text on #D96944 | 6.05:1 | AA | Lc 42.4 | Non-text elements, placeholder text |
| #D96944 text on white | 3.46:1 | AA large text | Lc 61.7 | Content text, not long reading |
| #D96944 text on black | 6.05:1 | AA | Lc -40.0 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FCF3F1
oklch(97.1% 0.01 32.5)
-
Step 100
100
#F7E5E0
oklch(93.5% 0.021 36)
-
Step 200
200
#F2D1C6
oklch(88.5% 0.04 39.3)
-
Step 300
300
#EBB19E
oklch(80.9% 0.073 38.9)
-
Step 400
400
#DF8669
oklch(70.8% 0.117 38.8)
-
Step 500
500 (this color)
#D96944
oklch(64.8% 0.15 38.7)
-
Step 600
600
#BF471B
oklch(55.7% 0.164 38.6)
-
Step 700
700
#A4370B
oklch(49% 0.152 38.6)
-
Step 800
800
#852F0F
oklch(42.7% 0.125 38.7)
-
Step 900
900
#6B2B15
oklch(37.6% 0.098 38.8)
-
Step 950
950
#3F1A0E
oklch(27% 0.062 38.5)
#D96944 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #877A40 | 0.145 |
| Deuteranopia (no green cones) | #A29342 | 0.134 |
| Tritanopia (no blue cones) | #ED5361 | 0.070 |
| Achromatopsia (no color) | #8A8A8A | 0.151 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #D96944
#D96944
oklch(64.8% 0.15 38.7)
- #009FBE
#009FBE
oklch(64.9% 0.117 218.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #D96944, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Terracota #CB6843 ΔE 0.026
- Terracotta #CA6641 ΔE 0.030
- Burnt Sienna #E76F51 ΔE 0.032
- Chocolate #D2691E ΔE 0.034
- Terra Cotta #C9643B ΔE 0.034
- Pastel Red #DB5856 ΔE 0.047
- Pale Red #D9544D ΔE 0.048
- Dark Peach #DE7E5D ΔE 0.049
Use #D96944 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.