#D94738

Closest named color: Faded Red (#D3494E). oklch(60.2% 0.185 29.4), rgb(217, 71, 56).

Aa

Black text reads best on this color (4.90:1).

About this color

#D94738 is a medium-dark, vivid red. In OKLCH its lightness is 60%, its chroma 0.185 and its hue 29°. Its hue sits on the warm side of the wheel. The nearest named color is Faded Red (#D3494E), ΔE 0.026 away. Black text reads best on it, at 4.90:1.

Hue familyReds
Lightnessmedium-dark (60%)
Chromavivid (0.185)
Temperaturewarm
Nearest nameFaded Red (#D3494E)
Black text4.90:1
White text4.27:1

Values

HEX#D94738
RGBrgb(217, 71, 56)
HSLhsl(6, 68%, 54%)
OKLCHoklch(60.2% 0.185 29.4)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #D94738 4.27:1 AA large text Lc -74.0 Content text, not long reading
Black text on #D94738 4.90:1 AA Lc 35.6 Non-text elements, placeholder text
#D94738 text on white 4.27:1 AA large text Lc 68.5 Content text, not long reading
#D94738 text on black 4.90:1 AA Lc -33.2 Non-text elements, placeholder text

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.

  1. Step 50

    50

    #FEF3F1

    oklch(97.2% 0.012 29.9)

  2. Step 100

    100

    #FBE4E0

    oklch(93.6% 0.026 29.4)

  3. Step 200

    200

    #F9CDC6

    oklch(88.4% 0.051 28.7)

  4. Step 300

    300

    #F6AB9F

    oklch(81% 0.091 29.3)

  5. Step 400

    400

    #ED7A6A

    oklch(70.7% 0.145 29.4)

  6. Step 500

    500 (this color)

    #D94738

    oklch(60.2% 0.185 29.4)

  7. Step 600

    600

    #CF2B1F

    oklch(55.6% 0.201 29.4)

  8. Step 700

    700

    #B31A10

    oklch(49.2% 0.187 29.5)

  9. Step 800

    800

    #911B12

    oklch(42.7% 0.155 29.5)

  10. Step 900

    900

    #741F17

    oklch(37.6% 0.12 29.3)

  11. Step 950

    950

    #45140E

    oklch(27.1% 0.077 29.9)

Export this scale for Tailwind in the Tailwind colors tool

#D94738 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#7166350.194
Deuteranopia (no green cones)#9586330.178
Tritanopia (no blue cones)#EF1A450.062
Achromatopsia (no color)#7A7A7A0.186

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #D94738

    #D94738

    oklch(60.2% 0.185 29.4)

  • #0091A2

    #0091A2

    oklch(60.1% 0.104 209.3)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #D94738

    #D94738

    oklch(60.2% 0.185 29.4)

  • #D2437D

    #D2437D

    oklch(60.1% 0.185 359.5)

  • #BD6800

    #BD6800

    oklch(60.2% 0.142 59.4)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #D94738

    #D94738

    oklch(60.2% 0.185 29.4)

  • #009682

    #009682

    oklch(60.3% 0.11 178.9)

  • #008AC9

    #008AC9

    oklch(60.3% 0.136 239.2)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #D94738

    #D94738

    oklch(60.2% 0.185 29.4)

  • #009B44

    #009B44

    oklch(60.2% 0.168 149.5)

  • #5675EE

    #5675EE

    oklch(60.3% 0.185 269.4)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #D94738

    #D94738

    oklch(60.2% 0.185 29.4)

  • #788C00

    #788C00

    oklch(60.3% 0.142 119.3)

  • #0091A2

    #0091A2

    oklch(60.1% 0.104 209.3)

  • #9360DD

    #9360DD

    oklch(60.2% 0.185 299.7)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #D94738, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #D94738 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.