#D74794
Closest named color: Pale Magenta (#D767AD). oklch(62.1% 0.194 351.3), rgb(215, 71, 148).
Aa
Black text reads best on this color (5.21:1).
About this color
#D74794 is a medium-light, vivid red. In OKLCH its lightness is 62%, its chroma 0.194 and its hue 351°. Its hue sits on the warm side of the wheel. The nearest named color is Pale Magenta (#D767AD), ΔE 0.062 away. Black text reads best on it, at 5.21:1.
| Hue family | Reds |
| Lightness | medium-light (62%) |
| Chroma | vivid (0.194) |
| Temperature | warm |
| Nearest name | Pale Magenta (#D767AD) |
| Black text | 5.21:1 |
| White text | 4.02:1 |
Values
| HEX | #D74794 |
| RGB | rgb(215, 71, 148) |
| HSL | hsl(328, 64%, 56%) |
| OKLCH | oklch(62.1% 0.194 351.3) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #D74794 | 4.02:1 | AA large text | Lc -72.0 | Content text, not long reading |
| Black text on #D74794 | 5.21:1 | AA | Lc 37.5 | Non-text elements, placeholder text |
| #D74794 text on white | 4.02:1 | AA large text | Lc 66.5 | Content text, not long reading |
| #D74794 text on black | 5.21:1 | AA | Lc -35.1 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FDF2F6
oklch(97.1% 0.013 353.1)
-
Step 100
100
#F9E3EC
oklch(93.6% 0.027 350.9)
-
Step 200
200
#F6CCDD
oklch(88.6% 0.052 351.9)
-
Step 300
300
#F1A7C8
oklch(80.9% 0.096 351.1)
-
Step 400
400
#E675AC
oklch(70.8% 0.152 351.2)
-
Step 500
500 (this color)
#D74794
oklch(62.1% 0.194 351.3)
-
Step 600
600
#C62282
oklch(55.7% 0.211 351.2)
-
Step 700
700
#AA0F6E
oklch(49.1% 0.196 350.9)
-
Step 800
800
#8A1459
oklch(42.6% 0.162 351.3)
-
Step 900
900
#6F1B49
oklch(37.6% 0.126 351.3)
-
Step 950
950
#42122B
oklch(27.1% 0.08 351.5)
#D74794 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #5D6E96 | 0.215 |
| Deuteranopia (no green cones) | #858891 | 0.192 |
| Tritanopia (no blue cones) | #E73F67 | 0.071 |
| Achromatopsia (no color) | #7F7F7F | 0.195 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #D74794
#D74794
oklch(62.1% 0.194 351.3)
- #009D7D
#009D7D
oklch(62% 0.121 171.5)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #D74794, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Pale Magenta #D767AD ΔE 0.062
- Dark Pink #CB416B ΔE 0.064
- Neon Pink #F72585 ΔE 0.065
- Pinky Purple #C94CBE ΔE 0.070
- Deep Rose #C74767 ΔE 0.073
- Medium Violet Red #C71585 ΔE 0.073
- Purpley Pink #C83CB9 ΔE 0.074
- Paradise Pink #EF476F ΔE 0.074
Use #D74794 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.