#D74596
Closest named color: Pale Magenta (#D767AD). oklch(62% 0.197 350.2), rgb(215, 69, 150).
Aa
Black text reads best on this color (5.18:1).
About this color
#D74596 is a medium-dark, vivid red. In OKLCH its lightness is 62%, its chroma 0.197 and its hue 350°. Its hue sits on the warm side of the wheel. The nearest named color is Pale Magenta (#D767AD), ΔE 0.064 away. Black text reads best on it, at 5.18:1.
| Hue family | Reds |
| Lightness | medium-dark (62%) |
| Chroma | vivid (0.197) |
| Temperature | warm |
| Nearest name | Pale Magenta (#D767AD) |
| Black text | 5.18:1 |
| White text | 4.05:1 |
Values
| HEX | #D74596 |
| RGB | rgb(215, 69, 150) |
| HSL | hsl(327, 65%, 56%) |
| OKLCH | oklch(62% 0.197 350.2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #D74596 | 4.05:1 | AA large text | Lc -72.2 | Content text, not long reading |
| Black text on #D74596 | 5.18:1 | AA | Lc 37.3 | Non-text elements, placeholder text |
| #D74596 text on white | 4.05:1 | AA large text | Lc 66.7 | Content text, not long reading |
| #D74596 text on black | 5.18:1 | AA | Lc -34.9 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FDF2F7
oklch(97.1% 0.013 347.9)
-
Step 100
100
#FAE3EC
oklch(93.7% 0.028 352)
-
Step 200
200
#F6CBDE
oklch(88.4% 0.054 349.9)
-
Step 300
300
#F1A7C9
oklch(80.9% 0.097 350.3)
-
Step 400
400
#E674AE
oklch(70.7% 0.155 350)
-
Step 500
500 (this color)
#D74596
oklch(62% 0.197 350.2)
-
Step 600
600
#C61F84
oklch(55.6% 0.215 350.2)
-
Step 700
700
#AB0A70
oklch(49.2% 0.2 350.2)
-
Step 800
800
#8B125B
oklch(42.8% 0.165 350.4)
-
Step 900
900
#701A4B
oklch(37.8% 0.129 350.2)
-
Step 950
950
#42112C
oklch(27% 0.082 350)
#D74596 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #5B6E98 | 0.218 |
| Deuteranopia (no green cones) | #848893 | 0.195 |
| Tritanopia (no blue cones) | #E63D68 | 0.073 |
| Achromatopsia (no color) | #7E7E7E | 0.199 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #D74596
#D74596
oklch(62% 0.197 350.2)
- #009D7B
#009D7B
oklch(61.9% 0.122 170.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #D74596, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Pale Magenta #D767AD ΔE 0.064
- Neon Pink #F72585 ΔE 0.065
- Pinky Purple #C94CBE ΔE 0.066
- Dark Pink #CB416B ΔE 0.067
- Purpley Pink #C83CB9 ΔE 0.070
- Medium Violet Red #C71585 ΔE 0.071
- Deep Rose #C74767 ΔE 0.077
- Barbie Pink #FE46A5 ΔE 0.077
Use #D74596 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.