#D7408E
Closest named color: Dark Pink (#CB416B). oklch(61.2% 0.2 353), rgb(215, 64, 142).
Aa
Black text reads best on this color (5.01:1).
About this color
#D7408E is a medium-dark, vivid red. In OKLCH its lightness is 61%, its chroma 0.200 and its hue 353°. Its hue sits on the warm side of the wheel. The nearest named color is Dark Pink (#CB416B), ΔE 0.057 away. Black text reads best on it, at 5.01:1.
| Hue family | Reds |
| Lightness | medium-dark (61%) |
| Chroma | vivid (0.200) |
| Temperature | warm |
| Nearest name | Dark Pink (#CB416B) |
| Black text | 5.01:1 |
| White text | 4.18:1 |
Values
| HEX | #D7408E |
| RGB | rgb(215, 64, 142) |
| HSL | hsl(329, 65%, 55%) |
| OKLCH | oklch(61.2% 0.2 353) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #D7408E | 4.18:1 | AA large text | Lc -73.3 | Content text, not long reading |
| Black text on #D7408E | 5.01:1 | AA | Lc 36.3 | Non-text elements, placeholder text |
| #D7408E text on white | 4.18:1 | AA large text | Lc 67.8 | Content text, not long reading |
| #D7408E text on black | 5.01:1 | AA | Lc -33.9 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FDF2F6
oklch(97.1% 0.013 353.1)
-
Step 100
100
#FAE3EB
oklch(93.7% 0.027 354.5)
-
Step 200
200
#F7CBDC
oklch(88.5% 0.054 353.1)
-
Step 300
300
#F3A6C6
oklch(80.9% 0.099 352.9)
-
Step 400
400
#E873A9
oklch(70.6% 0.156 352.8)
-
Step 500
500 (this color)
#D7408E
oklch(61.2% 0.2 353)
-
Step 600
600
#C91A7E
oklch(55.6% 0.217 353.1)
-
Step 700
700
#AD026A
oklch(49.1% 0.202 353.1)
-
Step 800
800
#8D0E57
oklch(42.8% 0.168 353)
-
Step 900
900
#711847
oklch(37.6% 0.13 353.2)
-
Step 950
950
#43112A
oklch(27.1% 0.082 353.1)
#D7408E with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #5A6A90 | 0.223 |
| Deuteranopia (no green cones) | #84868B | 0.199 |
| Tritanopia (no blue cones) | #E73462 | 0.069 |
| Achromatopsia (no color) | #7C7C7C | 0.201 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #D7408E
#D7408E
oklch(61.2% 0.2 353)
- #009A7D
#009A7D
oklch(61.2% 0.117 173.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #D7408E, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Dark Pink #CB416B ΔE 0.057
- Neon Pink #F72585 ΔE 0.062
- Medium Violet Red #C71585 ΔE 0.064
- Dark Hot Pink #D90166 ΔE 0.067
- Deep Rose #C74767 ΔE 0.068
- Cerise #DE0C62 ΔE 0.068
- Paradise Pink #EF476F ΔE 0.073
- Pale Magenta #D767AD ΔE 0.074
Use #D7408E in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.