#D72C77
Closest named color: Dark Hot Pink (#D90166). oklch(58.8% 0.211 0.2), rgb(215, 44, 119).
Aa
White text reads best on this color (4.65:1).
About this color
#D72C77 is a medium-dark, vivid red. In OKLCH its lightness is 59%, its chroma 0.211 and its hue 0°. Its hue sits on the warm side of the wheel. The nearest named color is Dark Hot Pink (#D90166), ΔE 0.031 away. White text reads best on it, at 4.65:1.
| Hue family | Reds |
| Lightness | medium-dark (59%) |
| Chroma | vivid (0.211) |
| Temperature | warm |
| Nearest name | Dark Hot Pink (#D90166) |
| Black text | 4.51:1 |
| White text | 4.65:1 |
Values
| HEX | #D72C77 |
| RGB | rgb(215, 44, 119) |
| HSL | hsl(334, 68%, 51%) |
| OKLCH | oklch(58.8% 0.211 0.2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #D72C77 | 4.65:1 | AA | Lc -76.2 | Fine for body text |
| Black text on #D72C77 | 4.51:1 | AA | Lc 33.4 | Non-text elements, placeholder text |
| #D72C77 text on white | 4.65:1 | AA | Lc 70.7 | Content text, not long reading |
| #D72C77 text on black | 4.51:1 | AA | Lc -31.0 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FDF2F5
oklch(97.1% 0.012 358.8)
-
Step 100
100
#FBE3E9
oklch(93.7% 0.027 0.7)
-
Step 200
200
#F8CBD7
oklch(88.4% 0.053 0.4)
-
Step 300
300
#F4A7BE
oklch(80.9% 0.095 360)
-
Step 400
400
#EB749C
oklch(70.8% 0.152 0.5)
-
Step 500
500
#E04884
oklch(63% 0.194 0.2)
-
Step 600
600 (this color)
#D72C77
oklch(58.8% 0.211 0.2)
-
Step 700
700
#AF065C
oklch(49% 0.196 360)
-
Step 800
800
#8F104B
oklch(42.8% 0.163 0.3)
-
Step 900
900
#73193F
oklch(37.8% 0.127 359.9)
-
Step 950
950
#441125
oklch(27.1% 0.081 360)
#D72C77 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #566079 | 0.238 |
| Deuteranopia (no green cones) | #848073 | 0.213 |
| Tritanopia (no blue cones) | #E9004E | 0.064 |
| Achromatopsia (no color) | #747474 | 0.213 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #D72C77
#D72C77
oklch(58.8% 0.211 0.2)
- #00917F
#00917F
oklch(58.8% 0.107 179.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #D72C77, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Dark Hot Pink #D90166 ΔE 0.031
- Cerise #DE0C62 ΔE 0.033
- Dark Pink #CB416B ΔE 0.040
- Medium Violet Red #C71585 ΔE 0.054
- Deep Rose #C74767 ΔE 0.055
- Lipstick #D5174E ΔE 0.056
- Neon Pink #F72585 ΔE 0.064
- Paradise Pink #EF476F ΔE 0.072
Use #D72C77 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.