#D72BD8
Closest named color: Purple Pink (#D725DE). oklch(63.1% 0.266 327.9), rgb(215, 43, 216).
Aa
Black text reads best on this color (5.22:1).
About this color
#D72BD8 is a medium-light, vivid purple. In OKLCH its lightness is 63%, its chroma 0.266 and its hue 328°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Purple Pink (#D725DE), ΔE 0.011 away. Black text reads best on it, at 5.22:1.
| Hue family | Purples |
| Lightness | medium-light (63%) |
| Chroma | vivid (0.266) |
| Temperature | in between |
| Nearest name | Purple Pink (#D725DE) |
| Black text | 5.22:1 |
| White text | 4.01:1 |
Values
| HEX | #D72BD8 |
| RGB | rgb(215, 43, 216) |
| HSL | hsl(300, 69%, 51%) |
| OKLCH | oklch(63.1% 0.266 327.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #D72BD8 | 4.01:1 | AA large text | Lc -71.3 | Content text, not long reading |
| Black text on #D72BD8 | 5.22:1 | AA | Lc 38.3 | Non-text elements, placeholder text |
| #D72BD8 text on white | 4.01:1 | AA large text | Lc 65.8 | Content text, not long reading |
| #D72BD8 text on black | 5.22:1 | AA | Lc -35.9 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FCF2FB
oklch(97.1% 0.016 328.8)
-
Step 100
100
#F8E2F7
oklch(93.7% 0.037 327.2)
-
Step 200
200
#F4C9F2
oklch(88.5% 0.072 327.6)
-
Step 300
300
#EEA2EB
oklch(80.9% 0.13 328)
-
Step 400
400
#E268E1
oklch(70.7% 0.208 327.8)
-
Step 500
500 (this color)
#D72BD8
oklch(63.1% 0.266 327.9)
-
Step 600
600
#BB00BC
oklch(55.6% 0.256 328.1)
-
Step 700
700
#9E009F
oklch(49.1% 0.226 328)
-
Step 800
800
#820083
oklch(42.6% 0.196 328)
-
Step 900
900
#6D006E
oklch(37.6% 0.173 327.9)
-
Step 950
950
#400841
oklch(26.9% 0.11 327.3)
#D72BD8 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #0071DC | 0.285 |
| Deuteranopia (no green cones) | #5F86D4 | 0.241 |
| Tritanopia (no blue cones) | #DE4B83 | 0.148 |
| Achromatopsia (no color) | #7F7F7F | 0.268 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #D72BD8
#D72BD8
oklch(63.1% 0.266 327.9)
- #00A641
#00A641
oklch(63.2% 0.184 147.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #D72BD8, closest first.
No curated palette has a color within ΔE 0.04 of #D72BD8.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purple Pink #D725DE ΔE 0.011
- Pink Purple #EF1DE7 ΔE 0.049
- Purpley Pink #C83CB9 ΔE 0.056
- Heliotrope #D94FF5 ΔE 0.060
- Hot Purple #CB00F5 ΔE 0.060
- Hot Magenta #F504C9 ΔE 0.063
- Pinky Purple #C94CBE ΔE 0.063
- Medium Orchid #BA55D3 ΔE 0.073
Use #D72BD8 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.