#D72A78

Closest named color: Dark Hot Pink (#D90166). oklch(58.7% 0.213 359.6), rgb(215, 42, 120).

Aa

White text reads best on this color (4.67:1).

About this color

#D72A78 is a medium-dark, vivid red. In OKLCH its lightness is 59%, its chroma 0.213 and its hue 360°. Its hue sits on the warm side of the wheel. The nearest named color is Dark Hot Pink (#D90166), ΔE 0.030 away. White text reads best on it, at 4.67:1.

Hue familyReds
Lightnessmedium-dark (59%)
Chromavivid (0.213)
Temperaturewarm
Nearest nameDark Hot Pink (#D90166)
Black text4.49:1
White text4.67:1

Values

HEX#D72A78
RGBrgb(215, 42, 120)
HSLhsl(333, 68%, 50%)
OKLCHoklch(58.7% 0.213 359.6)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #D72A78 4.67:1 AA Lc -76.3 Fine for body text
Black text on #D72A78 4.49:1 AA large text Lc 33.2 Non-text elements, placeholder text
#D72A78 text on white 4.67:1 AA Lc 70.8 Content text, not long reading
#D72A78 text on black 4.49:1 AA large text Lc -30.8 Non-text elements, placeholder text

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #FDF2F5

    oklch(97.1% 0.012 358.8)

  2. Step 100

    100

    #FBE3E9

    oklch(93.7% 0.027 0.7)

  3. Step 200

    200

    #F8CBD8

    oklch(88.5% 0.053 359)

  4. Step 300

    300

    #F4A7BE

    oklch(80.9% 0.095 360)

  5. Step 400

    400

    #EB739D

    oklch(70.7% 0.154 359.7)

  6. Step 500

    500

    #E14785

    oklch(63.1% 0.196 359.8)

  7. Step 600

    600 (this color)

    #D72A78

    oklch(58.7% 0.213 359.6)

  8. Step 700

    700

    #B0025D

    oklch(49.1% 0.198 359.6)

  9. Step 800

    800

    #8F0E4C

    oklch(42.7% 0.164 359.6)

  10. Step 900

    900

    #73193F

    oklch(37.8% 0.127 359.9)

  11. Step 950

    950

    #441125

    oklch(27.1% 0.081 360)

Export this scale for Tailwind in the Tailwind colors tool

#D72A78 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#545F7A0.241
Deuteranopia (no green cones)#8380740.216
Tritanopia (no blue cones)#E9004E0.066
Achromatopsia (no color)#7474740.215

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #D72A78

    #D72A78

    oklch(58.7% 0.213 359.6)

  • #00917E

    #00917E

    oklch(58.8% 0.107 179.1)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #D72A78

    #D72A78

    oklch(58.7% 0.213 359.6)

  • #BD3CB7

    #BD3CB7

    oklch(58.7% 0.213 329.9)

  • #DF2E20

    #DF2E20

    oklch(58.7% 0.214 29.6)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #D72A78

    #D72A78

    oklch(58.7% 0.213 359.6)

  • #009642

    #009642

    oklch(58.8% 0.164 149.6)

  • #008C9D

    #008C9D

    oklch(58.6% 0.101 209.7)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #D72A78

    #D72A78

    oklch(58.7% 0.213 359.6)

  • #738700

    #738700

    oklch(58.6% 0.139 119.6)

  • #0085C3

    #0085C3

    oklch(58.8% 0.134 239.7)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #D72A78

    #D72A78

    oklch(58.7% 0.213 359.6)

  • #987800

    #987800

    oklch(58.7% 0.12 90)

  • #00917E

    #00917E

    oklch(58.8% 0.107 179.1)

  • #4D6BF8

    #4D6BF8

    oklch(58.7% 0.213 269.6)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #D72A78, closest first.

No curated palette has a color within ΔE 0.04 of #D72A78.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #D72A78 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.