#D72974
Closest named color: Dark Hot Pink (#D90166). oklch(58.5% 0.213 1.1), rgb(215, 41, 116).
Aa
White text reads best on this color (4.70:1).
About this color
#D72974 is a medium-dark, vivid red. In OKLCH its lightness is 59%, its chroma 0.213 and its hue 1°. Its hue sits on the warm side of the wheel. The nearest named color is Dark Hot Pink (#D90166), ΔE 0.026 away. White text reads best on it, at 4.70:1.
| Hue family | Reds |
| Lightness | medium-dark (59%) |
| Chroma | vivid (0.213) |
| Temperature | warm |
| Nearest name | Dark Hot Pink (#D90166) |
| Black text | 4.45:1 |
| White text | 4.70:1 |
Values
| HEX | #D72974 |
| RGB | rgb(215, 41, 116) |
| HSL | hsl(334, 69%, 50%) |
| OKLCH | oklch(58.5% 0.213 1.1) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #D72974 | 4.70:1 | AA | Lc -76.5 | Fine for body text |
| Black text on #D72974 | 4.45:1 | AA large text | Lc 33.0 | Non-text elements, placeholder text |
| #D72974 text on white | 4.70:1 | AA | Lc 71.0 | Content text, not long reading |
| #D72974 text on black | 4.45:1 | AA large text | Lc -30.6 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FDF2F5
oklch(97.1% 0.012 358.8)
-
Step 100
100
#FBE3E9
oklch(93.7% 0.027 0.7)
-
Step 200
200
#F8CBD7
oklch(88.4% 0.053 0.4)
-
Step 300
300
#F5A7BD
oklch(81% 0.096 1)
-
Step 400
400
#EB739B
oklch(70.6% 0.153 0.7)
-
Step 500
500
#E14782
oklch(63% 0.195 1.1)
-
Step 600
600 (this color)
#D72974
oklch(58.5% 0.213 1.1)
-
Step 700
700
#B0025A
oklch(49% 0.197 0.9)
-
Step 800
800
#8F0E49
oklch(42.6% 0.163 1.3)
-
Step 900
900
#73193D
oklch(37.7% 0.127 1.4)
-
Step 950
950
#441124
oklch(27% 0.08 1.2)
#D72974 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #555E76 | 0.240 |
| Deuteranopia (no green cones) | #847F70 | 0.214 |
| Tritanopia (no blue cones) | #EA004C | 0.064 |
| Achromatopsia (no color) | #737373 | 0.215 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #D72974
#D72974
oklch(58.5% 0.213 1.1)
- #00907F
#00907F
oklch(58.6% 0.106 180.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #D72974, closest first.
No curated palette has a color within ΔE 0.04 of #D72974.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Dark Hot Pink #D90166 ΔE 0.026
- Cerise #DE0C62 ΔE 0.029
- Dark Pink #CB416B ΔE 0.040
- Lipstick #D5174E ΔE 0.052
- Medium Violet Red #C71585 ΔE 0.054
- Deep Rose #C74767 ΔE 0.054
- Neon Pink #F72585 ΔE 0.066
- Ruby #CA0147 ΔE 0.069
Use #D72974 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.