#D70030
Closest named color: Cherry (#CF0234). oklch(55.5% 0.224 22), rgb(215, 0, 48).
Aa
White text reads best on this color (5.34:1).
About this color
#D70030 is a medium-dark, vivid red. In OKLCH its lightness is 56%, its chroma 0.224 and its hue 22°. Its hue sits on the warm side of the wheel. The nearest named color is Cherry (#CF0234), ΔE 0.017 away. White text reads best on it, at 5.34:1.
| Hue family | Reds |
| Lightness | medium-dark (56%) |
| Chroma | vivid (0.224) |
| Temperature | warm |
| Nearest name | Cherry (#CF0234) |
| Black text | 3.93:1 |
| White text | 5.34:1 |
Values
| HEX | #D70030 |
| RGB | rgb(215, 0, 48) |
| HSL | hsl(347, 100%, 42%) |
| OKLCH | oklch(55.5% 0.224 22) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #D70030 | 5.34:1 | AA | Lc -79.2 | Fine for body text |
| Black text on #D70030 | 3.93:1 | AA large text | Lc 30.3 | Non-text elements, placeholder text |
| #D70030 text on white | 5.34:1 | AA | Lc 73.7 | Content text, not long reading |
| #D70030 text on black | 3.93:1 | AA large text | Lc -27.9 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FFF2F1
oklch(97.1% 0.014 22.8)
-
Step 100
100
#FDE3E1
oklch(93.6% 0.029 23)
-
Step 200
200
#FCCBC9
oklch(88.4% 0.056 21)
-
Step 300
300
#FBA7A3
oklch(80.9% 0.1 22.5)
-
Step 400
400
#F47272
oklch(70.7% 0.16 22)
-
Step 500
500
#EC424D
oklch(63.1% 0.206 22)
-
Step 600
600 (this color)
#D70030
oklch(55.5% 0.224 22)
-
Step 700
700
#B60027
oklch(49% 0.197 22)
-
Step 800
800
#97001F
oklch(42.7% 0.172 21.9)
-
Step 900
900
#79141E
oklch(37.6% 0.134 22.1)
-
Step 950
950
#470F12
oklch(26.9% 0.085 22.1)
#D70030 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #58502F | 0.249 |
| Deuteranopia (no green cones) | #877927 | 0.225 |
| Tritanopia (no blue cones) | #ED001D | 0.048 |
| Achromatopsia (no color) | #6B6B6B | 0.225 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #D70030
#D70030
oklch(55.5% 0.224 22)
- #00838B
#00838B
oklch(55.5% 0.095 202.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #D70030, closest first.
No curated palette has a color within ΔE 0.04 of #D70030.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Cherry #CF0234 ΔE 0.017
- Crimson #DC143C ΔE 0.018
- Lipstick #D5174E ΔE 0.034
- Ruby #CA0147 ΔE 0.040
- Lipstick Red #C0022F ΔE 0.048
- Rose Red #BE013C ΔE 0.055
- Scarlet #BE0119 ΔE 0.056
- Red Pantone #EF233C ΔE 0.058
Use #D70030 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.