#D697D4
Closest named color: Plum (#DDA0DD). oklch(75.7% 0.11 327.7), rgb(214, 151, 212).
Aa
Black text reads best on this color (9.23:1).
About this color
#D697D4 is a medium-light, moderately saturated purple. In OKLCH its lightness is 76%, its chroma 0.110 and its hue 328°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Plum (#DDA0DD), ΔE 0.026 away. Black text reads best on it, at 9.23:1.
| Hue family | Purples |
| Lightness | medium-light (76%) |
| Chroma | moderately saturated (0.110) |
| Temperature | in between |
| Nearest name | Plum (#DDA0DD) |
| Black text | 9.23:1 |
| White text | 2.27:1 |
Values
| HEX | #D697D4 |
| RGB | rgb(214, 151, 212) |
| HSL | hsl(302, 43%, 72%) |
| OKLCH | oklch(75.7% 0.11 327.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #D697D4 | 2.27:1 | Fails | Lc -49.6 | Large or bold text, headings |
| Black text on #D697D4 | 9.23:1 | AAA | Lc 59.3 | Large or bold text, headings |
| #D697D4 text on white | 2.27:1 | Fails | Lc 44.7 | Non-text elements, placeholder text |
| #D697D4 text on black | 9.23:1 | AAA | Lc -57.4 | Large or bold text, headings |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 400.
-
Step 50
50
#F9F3F9
oklch(97% 0.01 325.7)
-
Step 100
100
#F2E5F1
oklch(93.6% 0.021 328.1)
-
Step 200
200
#E8D1E6
oklch(88.6% 0.038 328.6)
-
Step 300
300
#D9B1D8
oklch(80.8% 0.07 327)
-
Step 400
400 (this color)
#D697D4
oklch(75.7% 0.11 327.7)
-
Step 500
500
#B668B4
oklch(63.1% 0.14 328)
-
Step 600
600
#A14DA0
oklch(55.6% 0.153 327.8)
-
Step 700
700
#893E89
oklch(49.1% 0.141 327.5)
-
Step 800
800
#70346F
oklch(42.8% 0.117 328)
-
Step 900
900
#5B2E5A
oklch(37.8% 0.091 328)
-
Step 950
950
#351B35
oklch(26.9% 0.059 327.1)
#D697D4 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #93A7D6 | 0.102 |
| Deuteranopia (no green cones) | #A2AFD2 | 0.094 |
| Tritanopia (no blue cones) | #DA9CAD | 0.062 |
| Achromatopsia (no color) | #ACACAC | 0.111 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #D697D4
#D697D4
oklch(75.7% 0.11 327.7)
- #7FC488
#7FC488
oklch(75.9% 0.11 147.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #D697D4, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Plum #DDA0DD ΔE 0.026
- Lavender Pink #DD85D7 ΔE 0.044
- Baby Purple #CA9BF7 ΔE 0.052
- Pale Purple #B790D4 ΔE 0.055
- Lilac #CEA2FD ΔE 0.059
- Pastel Purple #CAA0FF ΔE 0.063
- Faded Pink #DE9DAC ΔE 0.066
- Pale Violet #CEAEFA ΔE 0.067
Use #D697D4 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.