#D494D4
Closest named color: Plum (#DDA0DD). oklch(75% 0.114 326.6), rgb(212, 148, 212).
Aa
Black text reads best on this color (8.98:1).
About this color
#D494D4 is a medium-light, moderately saturated purple. In OKLCH its lightness is 75%, its chroma 0.114 and its hue 327°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Plum (#DDA0DD), ΔE 0.034 away. Black text reads best on it, at 8.98:1.
| Hue family | Purples |
| Lightness | medium-light (75%) |
| Chroma | moderately saturated (0.114) |
| Temperature | in between |
| Nearest name | Plum (#DDA0DD) |
| Black text | 8.98:1 |
| White text | 2.33:1 |
Values
| HEX | #D494D4 |
| RGB | rgb(212, 148, 212) |
| HSL | hsl(300, 43%, 71%) |
| OKLCH | oklch(75% 0.114 326.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #D494D4 | 2.33:1 | Fails | Lc -50.9 | Large or bold text, headings |
| Black text on #D494D4 | 8.98:1 | AAA | Lc 58.0 | Large or bold text, headings |
| #D494D4 text on white | 2.33:1 | Fails | Lc 46.0 | Large or bold text, headings |
| #D494D4 text on black | 8.98:1 | AAA | Lc -56.1 | Large or bold text, headings |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 400.
-
Step 50
50
#F9F3F9
oklch(97% 0.01 325.7)
-
Step 100
100
#F2E5F1
oklch(93.6% 0.021 328.1)
-
Step 200
200
#E8D1E7
oklch(88.6% 0.039 327.2)
-
Step 300
300
#DAB1D9
oklch(80.9% 0.071 327)
-
Step 400
400 (this color)
#D494D4
oklch(75% 0.114 326.6)
-
Step 500
500
#B667B7
oklch(63.1% 0.145 326.7)
-
Step 600
600
#A14CA3
oklch(55.6% 0.158 326.6)
-
Step 700
700
#8A3C8C
oklch(49.1% 0.148 326.6)
-
Step 800
800
#703271
oklch(42.6% 0.122 326.9)
-
Step 900
900
#5B2D5C
oklch(37.7% 0.095 326.5)
-
Step 950
950
#351B36
oklch(27% 0.06 325.7)
#D494D4 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #90A4D6 | 0.103 |
| Deuteranopia (no green cones) | #9FACD2 | 0.095 |
| Tritanopia (no blue cones) | #D89AAB | 0.067 |
| Achromatopsia (no color) | #A9A9A9 | 0.115 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #D494D4
#D494D4
oklch(75% 0.114 326.6)
- #7CC283
#7CC283
oklch(75.1% 0.114 146.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #D494D4, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Plum #DDA0DD ΔE 0.034
- Lavender Pink #DD85D7 ΔE 0.038
- Pale Purple #B790D4 ΔE 0.049
- Baby Purple #CA9BF7 ΔE 0.051
- Lilac #CEA2FD ΔE 0.060
- Pastel Purple #CAA0FF ΔE 0.063
- Faded Pink #DE9DAC ΔE 0.071
- Liliac #C48EFD ΔE 0.071
Use #D494D4 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.