#D44440
Closest named color: Faded Red (#D3494E). oklch(59.1% 0.181 26), rgb(212, 68, 64).
Aa
Black text reads best on this color (4.70:1).
About this color
#D44440 is a medium-dark, vivid red. In OKLCH its lightness is 59%, its chroma 0.181 and its hue 26°. Its hue sits on the warm side of the wheel. The nearest named color is Faded Red (#D3494E), ΔE 0.016 away. Black text reads best on it, at 4.70:1.
| Hue family | Reds |
| Lightness | medium-dark (59%) |
| Chroma | vivid (0.181) |
| Temperature | warm |
| Nearest name | Faded Red (#D3494E) |
| Black text | 4.70:1 |
| White text | 4.46:1 |
Values
| HEX | #D44440 |
| RGB | rgb(212, 68, 64) |
| HSL | hsl(2, 63%, 54%) |
| OKLCH | oklch(59.1% 0.181 26) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #D44440 | 4.46:1 | AA large text | Lc -75.4 | Fine for body text |
| Black text on #D44440 | 4.70:1 | AA | Lc 34.2 | Non-text elements, placeholder text |
| #D44440 text on white | 4.46:1 | AA large text | Lc 69.9 | Content text, not long reading |
| #D44440 text on black | 4.70:1 | AA | Lc -31.8 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FDF3F2
oklch(97.2% 0.011 24.3)
-
Step 100
100
#F9E4E2
oklch(93.5% 0.023 24.1)
-
Step 200
200
#F6CECA
oklch(88.4% 0.046 24.8)
-
Step 300
300
#F1ADA5
oklch(81% 0.081 26.5)
-
Step 400
400
#E77E75
oklch(70.7% 0.131 26)
-
Step 500
500
#DC5851
oklch(63% 0.167 26)
-
Step 600
600 (this color)
#D44440
oklch(59.1% 0.181 26)
-
Step 700
700
#AC2828
oklch(49.1% 0.169 26)
-
Step 800
800
#8C2422
oklch(42.8% 0.14 26.3)
-
Step 900
900
#702421
oklch(37.7% 0.108 26)
-
Step 950
950
#421614
oklch(26.9% 0.069 25.4)
#D44440 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #6C633E | 0.194 |
| Deuteranopia (no green cones) | #90833B | 0.179 |
| Tritanopia (no blue cones) | #E91945 | 0.056 |
| Achromatopsia (no color) | #777777 | 0.183 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #D44440
#D44440
oklch(59.1% 0.181 26)
- #008E9B
#008E9B
oklch(59.1% 0.101 206.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #D44440, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Faded Red #D3494E ΔE 0.016
- Dark Coral #CF524E ΔE 0.024
- Pale Red #D9544D ΔE 0.031
- Imperial Red #E63946 ΔE 0.036
- Pastel Red #DB5856 ΔE 0.042
- Indian Red #CD5C5C ΔE 0.045
- Crimson #DC143C ΔE 0.050
- Deep Orange #DC4D01 ΔE 0.050
Use #D44440 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.