#D43AD0
Closest named color: Purple Pink (#D725DE). oklch(63.2% 0.246 329.1), rgb(212, 58, 208).
Aa
Black text reads best on this color (5.31:1).
About this color
#D43AD0 is a medium-light, vivid purple. In OKLCH its lightness is 63%, its chroma 0.246 and its hue 329°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Purple Pink (#D725DE), ΔE 0.031 away. Black text reads best on it, at 5.31:1.
| Hue family | Purples |
| Lightness | medium-light (63%) |
| Chroma | vivid (0.246) |
| Temperature | in between |
| Nearest name | Purple Pink (#D725DE) |
| Black text | 5.31:1 |
| White text | 3.95:1 |
Values
| HEX | #D43AD0 |
| RGB | rgb(212, 58, 208) |
| HSL | hsl(302, 64%, 53%) |
| OKLCH | oklch(63.2% 0.246 329.1) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #D43AD0 | 3.95:1 | AA large text | Lc -71.1 | Content text, not long reading |
| Black text on #D43AD0 | 5.31:1 | AA | Lc 38.5 | Non-text elements, placeholder text |
| #D43AD0 text on white | 3.95:1 | AA large text | Lc 65.6 | Content text, not long reading |
| #D43AD0 text on black | 5.31:1 | AA | Lc -36.1 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FCF2FB
oklch(97.1% 0.016 328.8)
-
Step 100
100
#F8E2F5
oklch(93.6% 0.035 330.2)
-
Step 200
200
#F3CAEF
oklch(88.5% 0.067 329.3)
-
Step 300
300
#ECA4E7
oklch(80.9% 0.121 329)
-
Step 400
400
#DF6DDA
oklch(70.6% 0.193 329)
-
Step 500
500 (this color)
#D43AD0
oklch(63.2% 0.246 329.1)
-
Step 600
600
#BC00B9
oklch(55.6% 0.254 329.2)
-
Step 700
700
#9F009C
oklch(49.1% 0.225 329.4)
-
Step 800
800
#830081
oklch(42.7% 0.195 329.2)
-
Step 900
900
#6B0E6A
oklch(37.7% 0.16 328.7)
-
Step 950
950
#3F0D3E
oklch(27% 0.101 328.8)
#D43AD0 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #2173D4 | 0.265 |
| Deuteranopia (no green cones) | #6787CC | 0.222 |
| Tritanopia (no blue cones) | #DB5082 | 0.134 |
| Achromatopsia (no color) | #808080 | 0.248 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #D43AD0
#D43AD0
oklch(63.2% 0.246 329.1)
- #00A648
#00A648
oklch(63.3% 0.178 149.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #D43AD0, closest first.
No curated palette has a color within ΔE 0.04 of #D43AD0.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purple Pink #D725DE ΔE 0.031
- Purpley Pink #C83CB9 ΔE 0.040
- Pinky Purple #C94CBE ΔE 0.043
- Medium Orchid #BA55D3 ΔE 0.058
- Heliotrope #D94FF5 ΔE 0.060
- Pink Purple #EF1DE7 ΔE 0.061
- Hot Magenta #F504C9 ΔE 0.066
- Hot Purple #CB00F5 ΔE 0.076
Use #D43AD0 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.