#D43474
Closest named color: Dark Pink (#CB416B). oklch(58.8% 0.2 1.7), rgb(212, 52, 116).
Aa
White text reads best on this color (4.62:1).
About this color
#D43474 is a medium-dark, vivid red. In OKLCH its lightness is 59%, its chroma 0.200 and its hue 2°. Its hue sits on the warm side of the wheel. The nearest named color is Dark Pink (#CB416B), ΔE 0.029 away. White text reads best on it, at 4.62:1.
| Hue family | Reds |
| Lightness | medium-dark (59%) |
| Chroma | vivid (0.200) |
| Temperature | warm |
| Nearest name | Dark Pink (#CB416B) |
| Black text | 4.54:1 |
| White text | 4.62:1 |
Values
| HEX | #D43474 |
| RGB | rgb(212, 52, 116) |
| HSL | hsl(336, 65%, 52%) |
| OKLCH | oklch(58.8% 0.2 1.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #D43474 | 4.62:1 | AA | Lc -76.2 | Fine for body text |
| Black text on #D43474 | 4.54:1 | AA | Lc 33.3 | Non-text elements, placeholder text |
| #D43474 text on white | 4.62:1 | AA | Lc 70.7 | Content text, not long reading |
| #D43474 text on black | 4.54:1 | AA | Lc -30.9 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FDF2F5
oklch(97.1% 0.012 358.8)
-
Step 100
100
#FAE3E8
oklch(93.6% 0.026 2.8)
-
Step 200
200
#F7CCD7
oklch(88.5% 0.05 1.1)
-
Step 300
300
#F2A8BC
oklch(80.8% 0.09 1.6)
-
Step 400
400
#E8779A
oklch(70.7% 0.144 1.8)
-
Step 500
500
#DD4D81
oklch(63% 0.184 1.7)
-
Step 600
600 (this color)
#D43474
oklch(58.8% 0.2 1.7)
-
Step 700
700
#AD1659
oklch(49.1% 0.186 1.8)
-
Step 800
800
#8C1849
oklch(42.7% 0.154 1.5)
-
Step 900
900
#711D3D
oklch(37.7% 0.12 1.7)
-
Step 950
950
#431324
oklch(27.1% 0.076 1.7)
#D43474 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #596175 | 0.226 |
| Deuteranopia (no green cones) | #848070 | 0.204 |
| Tritanopia (no blue cones) | #E61250 | 0.058 |
| Achromatopsia (no color) | #757575 | 0.202 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #D43474
#D43474
oklch(58.8% 0.2 1.7)
- #009181
#009181
oklch(58.9% 0.106 181.5)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #D43474, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Dark Pink #CB416B ΔE 0.029
- Dark Hot Pink #D90166 ΔE 0.035
- Cerise #DE0C62 ΔE 0.036
- Deep Rose #C74767 ΔE 0.043
- Lipstick #D5174E ΔE 0.052
- Medium Violet Red #C71585 ΔE 0.060
- Paradise Pink #EF476F ΔE 0.068
- Ruby #CA0147 ΔE 0.070
Use #D43474 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.