#D31D67
Closest named color: Dark Hot Pink (#D90166). oklch(56.8% 0.214 4.4), rgb(211, 29, 103).
Aa
White text reads best on this color (5.07:1).
About this color
#D31D67 is a medium-dark, vivid red. In OKLCH its lightness is 57%, its chroma 0.214 and its hue 4°. Its hue sits on the warm side of the wheel. The nearest named color is Dark Hot Pink (#D90166), ΔE 0.015 away. White text reads best on it, at 5.07:1.
| Hue family | Reds |
| Lightness | medium-dark (57%) |
| Chroma | vivid (0.214) |
| Temperature | warm |
| Nearest name | Dark Hot Pink (#D90166) |
| Black text | 4.14:1 |
| White text | 5.07:1 |
Values
| HEX | #D31D67 |
| RGB | rgb(211, 29, 103) |
| HSL | hsl(336, 76%, 47%) |
| OKLCH | oklch(56.8% 0.214 4.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #D31D67 | 5.07:1 | AA | Lc -78.5 | Fine for body text |
| Black text on #D31D67 | 4.14:1 | AA large text | Lc 31.0 | Non-text elements, placeholder text |
| #D31D67 text on white | 5.07:1 | AA | Lc 73.1 | Content text, not long reading |
| #D31D67 text on black | 4.14:1 | AA large text | Lc -28.6 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FEF2F4
oklch(97.1% 0.013 5.8)
-
Step 100
100
#FBE3E7
oklch(93.6% 0.027 6.2)
-
Step 200
200
#F9CBD5
oklch(88.5% 0.053 3.6)
-
Step 300
300
#F6A6B9
oklch(80.8% 0.097 3.9)
-
Step 400
400
#ED7395
oklch(70.7% 0.154 4.2)
-
Step 500
500
#E4467B
oklch(63.2% 0.197 4.4)
-
Step 600
600 (this color)
#D31D67
oklch(56.8% 0.214 4.4)
-
Step 700
700
#B20053
oklch(49.1% 0.198 4.4)
-
Step 800
800
#910B44
oklch(42.7% 0.165 4.3)
-
Step 900
900
#741839
oklch(37.7% 0.128 4.4)
-
Step 950
950
#451021
oklch(27% 0.082 5)
#D31D67 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #525868 | 0.243 |
| Deuteranopia (no green cones) | #817B63 | 0.218 |
| Tritanopia (no blue cones) | #E60041 | 0.062 |
| Achromatopsia (no color) | #6E6E6E | 0.216 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #D31D67
#D31D67
oklch(56.8% 0.214 4.4)
- #00897E
#00897E
oklch(56.7% 0.1 185)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #D31D67, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Dark Hot Pink #D90166 ΔE 0.015
- Cerise #DE0C62 ΔE 0.022
- Lipstick #D5174E ΔE 0.035
- Dark Pink #CB416B ΔE 0.041
- Ruby #CA0147 ΔE 0.048
- Deep Rose #C74767 ΔE 0.054
- Medium Violet Red #C71585 ΔE 0.058
- Crimson #DC143C ΔE 0.060
Use #D31D67 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.