#D31B72
Closest named color: Dark Hot Pink (#D90166). oklch(57% 0.219 0), rgb(211, 27, 114).
Aa
White text reads best on this color (5.03:1).
About this color
#D31B72 is a medium-dark, vivid red. In OKLCH its lightness is 57%, its chroma 0.219 and its hue 0°. Its hue sits on the warm side of the wheel. The nearest named color is Dark Hot Pink (#D90166), ΔE 0.021 away. White text reads best on it, at 5.03:1.
| Hue family | Reds |
| Lightness | medium-dark (57%) |
| Chroma | vivid (0.219) |
| Temperature | warm |
| Nearest name | Dark Hot Pink (#D90166) |
| Black text | 4.16:1 |
| White text | 5.03:1 |
Values
| HEX | #D31B72 |
| RGB | rgb(211, 27, 114) |
| HSL | hsl(332, 77%, 47%) |
| OKLCH | oklch(57% 0.219 0) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #D31B72 | 5.03:1 | AA | Lc -78.3 | Fine for body text |
| Black text on #D31B72 | 4.16:1 | AA large text | Lc 31.3 | Non-text elements, placeholder text |
| #D31B72 text on white | 5.03:1 | AA | Lc 72.8 | Content text, not long reading |
| #D31B72 text on black | 4.16:1 | AA large text | Lc -28.9 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FEF2F5
oklch(97.1% 0.013 0.3)
-
Step 100
100
#FBE2E9
oklch(93.5% 0.029 358.8)
-
Step 200
200
#F9CBD7
oklch(88.5% 0.054 0.8)
-
Step 300
300
#F6A6BE
oklch(80.9% 0.099 0)
-
Step 400
400
#ED729C
oklch(70.7% 0.157 0.4)
-
Step 500
500
#E34484
oklch(63.1% 0.201 0.2)
-
Step 600
600 (this color)
#D31B72
oklch(57% 0.219 0)
-
Step 700
700
#B0005C
oklch(49% 0.199 360)
-
Step 800
800
#90084B
oklch(42.7% 0.168 0)
-
Step 900
900
#74163F
oklch(37.7% 0.132 359.7)
-
Step 950
950
#441025
oklch(27% 0.082 359.5)
#D31B72 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #4E5974 | 0.248 |
| Deuteranopia (no green cones) | #7E7B6E | 0.222 |
| Tritanopia (no blue cones) | #E50046 | 0.071 |
| Achromatopsia (no color) | #6F6F6F | 0.220 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #D31B72
#D31B72
oklch(57% 0.219 0)
- #008B7A
#008B7A
oklch(57.1% 0.103 180.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #D31B72, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Dark Hot Pink #D90166 ΔE 0.021
- Cerise #DE0C62 ΔE 0.032
- Medium Violet Red #C71585 ΔE 0.043
- Dark Pink #CB416B ΔE 0.049
- Lipstick #D5174E ΔE 0.052
- Ruby #CA0147 ΔE 0.062
- Deep Rose #C74767 ΔE 0.063
- Crimson #DC143C ΔE 0.077
Use #D31B72 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.