#D31981
Closest named color: Medium Violet Red (#C71585). oklch(57.4% 0.225 354.2), rgb(211, 25, 129).
Aa
White text reads best on this color (4.96:1).
About this color
#D31981 is a medium-dark, vivid red. In OKLCH its lightness is 57%, its chroma 0.225 and its hue 354°. Its hue sits on the warm side of the wheel. The nearest named color is Medium Violet Red (#C71585), ΔE 0.028 away. White text reads best on it, at 4.96:1.
| Hue family | Reds |
| Lightness | medium-dark (57%) |
| Chroma | vivid (0.225) |
| Temperature | warm |
| Nearest name | Medium Violet Red (#C71585) |
| Black text | 4.22:1 |
| White text | 4.96:1 |
Values
| HEX | #D31981 |
| RGB | rgb(211, 25, 129) |
| HSL | hsl(326, 79%, 46%) |
| OKLCH | oklch(57.4% 0.225 354.2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #D31981 | 4.96:1 | AA | Lc -77.8 | Fine for body text |
| Black text on #D31981 | 4.22:1 | AA large text | Lc 31.7 | Non-text elements, placeholder text |
| #D31981 text on white | 4.96:1 | AA | Lc 72.4 | Content text, not long reading |
| #D31981 text on black | 4.22:1 | AA large text | Lc -29.3 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FDF2F6
oklch(97.1% 0.013 353.1)
-
Step 100
100
#FBE2EB
oklch(93.6% 0.03 353.9)
-
Step 200
200
#F8CADB
oklch(88.4% 0.056 354.2)
-
Step 300
300
#F5A5C5
oklch(80.9% 0.102 354)
-
Step 400
400
#EC71A7
oklch(70.8% 0.162 354.4)
-
Step 500
500
#E14291
oklch(63% 0.207 354.3)
-
Step 600
600 (this color)
#D31981
oklch(57.4% 0.225 354.2)
-
Step 700
700
#AE0068
oklch(49.1% 0.202 354.2)
-
Step 800
800
#8F0455
oklch(42.7% 0.173 354.2)
-
Step 900
900
#731546
oklch(37.7% 0.135 354.2)
-
Step 950
950
#440F29
oklch(27% 0.086 354.3)
#D31981 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #485B83 | 0.256 |
| Deuteranopia (no green cones) | #7B7B7D | 0.224 |
| Tritanopia (no blue cones) | #E4004E | 0.082 |
| Achromatopsia (no color) | #707070 | 0.227 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #D31981
#D31981
oklch(57.4% 0.225 354.2)
- #008D74
#008D74
oklch(57.4% 0.109 174.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #D31981, closest first.
No curated palette has a color within ΔE 0.04 of #D31981.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Medium Violet Red #C71585 ΔE 0.028
- Dark Hot Pink #D90166 ΔE 0.042
- Cerise #DE0C62 ΔE 0.052
- Dark Pink #CB416B ΔE 0.064
- Neon Pink #F72585 ΔE 0.076
- Lipstick #D5174E ΔE 0.076
- Deep Rose #C74767 ΔE 0.078
- Ruby #CA0147 ΔE 0.084
Use #D31981 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.