#D31976
Closest named color: Dark Hot Pink (#D90166). oklch(57% 0.221 358.4), rgb(211, 25, 118).
Aa
White text reads best on this color (5.03:1).
About this color
#D31976 is a medium-dark, vivid red. In OKLCH its lightness is 57%, its chroma 0.221 and its hue 358°. Its hue sits on the warm side of the wheel. The nearest named color is Dark Hot Pink (#D90166), ΔE 0.026 away. White text reads best on it, at 5.03:1.
| Hue family | Reds |
| Lightness | medium-dark (57%) |
| Chroma | vivid (0.221) |
| Temperature | warm |
| Nearest name | Dark Hot Pink (#D90166) |
| Black text | 4.17:1 |
| White text | 5.03:1 |
Values
| HEX | #D31976 |
| RGB | rgb(211, 25, 118) |
| HSL | hsl(330, 79%, 46%) |
| OKLCH | oklch(57% 0.221 358.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #D31976 | 5.03:1 | AA | Lc -78.2 | Fine for body text |
| Black text on #D31976 | 4.17:1 | AA large text | Lc 31.3 | Non-text elements, placeholder text |
| #D31976 text on white | 5.03:1 | AA | Lc 72.8 | Content text, not long reading |
| #D31976 text on black | 4.17:1 | AA large text | Lc -28.9 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FEF2F5
oklch(97.1% 0.013 0.3)
-
Step 100
100
#FBE2E9
oklch(93.5% 0.029 358.8)
-
Step 200
200
#F9CBD9
oklch(88.6% 0.055 358.1)
-
Step 300
300
#F6A6C0
oklch(81% 0.099 358.5)
-
Step 400
400
#ED719F
oklch(70.7% 0.16 358.6)
-
Step 500
500
#E34388
oklch(63.2% 0.204 358.5)
-
Step 600
600 (this color)
#D31976
oklch(57% 0.221 358.4)
-
Step 700
700
#B0005F
oklch(49.1% 0.2 358.6)
-
Step 800
800
#90064E
oklch(42.7% 0.17 358.3)
-
Step 900
900
#741641
oklch(37.8% 0.132 358.3)
-
Step 950
950
#440F26
oklch(26.9% 0.084 357.9)
#D31976 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #4C5978 | 0.252 |
| Deuteranopia (no green cones) | #7D7B72 | 0.224 |
| Tritanopia (no blue cones) | #E50048 | 0.074 |
| Achromatopsia (no color) | #6F6F6F | 0.223 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #D31976
#D31976
oklch(57% 0.221 358.4)
- #008B78
#008B78
oklch(57% 0.104 178.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #D31976, closest first.
No curated palette has a color within ΔE 0.04 of #D31976.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Dark Hot Pink #D90166 ΔE 0.026
- Cerise #DE0C62 ΔE 0.037
- Medium Violet Red #C71585 ΔE 0.038
- Dark Pink #CB416B ΔE 0.053
- Lipstick #D5174E ΔE 0.059
- Deep Rose #C74767 ΔE 0.067
- Ruby #CA0147 ΔE 0.068
- Neon Pink #F72585 ΔE 0.077
Use #D31976 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.