#D24090
Closest named color: Medium Violet Red (#C71585). oklch(60.5% 0.197 350.9), rgb(210, 64, 144).
Aa
Black text reads best on this color (4.87:1).
About this color
#D24090 is a medium-dark, vivid red. In OKLCH its lightness is 60%, its chroma 0.197 and its hue 351°. Its hue sits on the warm side of the wheel. The nearest named color is Medium Violet Red (#C71585), ΔE 0.057 away. Black text reads best on it, at 4.87:1.
| Hue family | Reds |
| Lightness | medium-dark (60%) |
| Chroma | vivid (0.197) |
| Temperature | warm |
| Nearest name | Medium Violet Red (#C71585) |
| Black text | 4.87:1 |
| White text | 4.30:1 |
Values
| HEX | #D24090 |
| RGB | rgb(210, 64, 144) |
| HSL | hsl(327, 62%, 54%) |
| OKLCH | oklch(60.5% 0.197 350.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #D24090 | 4.30:1 | AA large text | Lc -74.2 | Content text, not long reading |
| Black text on #D24090 | 4.87:1 | AA | Lc 35.4 | Non-text elements, placeholder text |
| #D24090 text on white | 4.30:1 | AA large text | Lc 68.7 | Content text, not long reading |
| #D24090 text on black | 4.87:1 | AA | Lc -32.9 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FDF2F6
oklch(97.1% 0.013 353.1)
-
Step 100
100
#FAE3EC
oklch(93.7% 0.028 352)
-
Step 200
200
#F6CBDD
oklch(88.4% 0.054 351.2)
-
Step 300
300
#F1A7C8
oklch(80.9% 0.096 351.1)
-
Step 400
400
#E674AC
oklch(70.6% 0.154 351)
-
Step 500
500 (this color)
#D24090
oklch(60.5% 0.197 350.9)
-
Step 600
600
#C61F83
oklch(55.5% 0.214 350.6)
-
Step 700
700
#AB0B6E
oklch(49.1% 0.199 351.1)
-
Step 800
800
#8B125A
oklch(42.7% 0.165 350.9)
-
Step 900
900
#701A4A
oklch(37.7% 0.129 350.9)
-
Step 950
950
#42112B
oklch(27% 0.082 351.2)
#D24090 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #576992 | 0.218 |
| Deuteranopia (no green cones) | #80838D | 0.194 |
| Tritanopia (no blue cones) | #E13762 | 0.073 |
| Achromatopsia (no color) | #7A7A7A | 0.198 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #D24090
#D24090
oklch(60.5% 0.197 350.9)
- #009878
#009878
oklch(60.5% 0.119 170.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #D24090, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Medium Violet Red #C71585 ΔE 0.057
- Dark Pink #CB416B ΔE 0.057
- Deep Rose #C74767 ΔE 0.068
- Dark Hot Pink #D90166 ΔE 0.069
- Purpley Pink #C83CB9 ΔE 0.070
- Neon Pink #F72585 ΔE 0.071
- Pinky Purple #C94CBE ΔE 0.071
- Cerise #DE0C62 ΔE 0.073
Use #D24090 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.