#D12B4D
Closest named color: Lipstick (#D5174E). oklch(56.6% 0.2 15.7), rgb(209, 43, 77).
Aa
White text reads best on this color (5.04:1).
About this color
#D12B4D is a medium-dark, vivid red. In OKLCH its lightness is 57%, its chroma 0.200 and its hue 16°. Its hue sits on the warm side of the wheel. The nearest named color is Lipstick (#D5174E), ΔE 0.018 away. White text reads best on it, at 5.04:1.
| Hue family | Reds |
| Lightness | medium-dark (57%) |
| Chroma | vivid (0.200) |
| Temperature | warm |
| Nearest name | Lipstick (#D5174E) |
| Black text | 4.16:1 |
| White text | 5.04:1 |
Values
| HEX | #D12B4D |
| RGB | rgb(209, 43, 77) |
| HSL | hsl(348, 66%, 49%) |
| OKLCH | oklch(56.6% 0.2 15.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #D12B4D | 5.04:1 | AA | Lc -78.7 | Fine for body text |
| Black text on #D12B4D | 4.16:1 | AA large text | Lc 30.8 | Non-text elements, placeholder text |
| #D12B4D text on white | 5.04:1 | AA | Lc 73.2 | Content text, not long reading |
| #D12B4D text on black | 4.16:1 | AA large text | Lc -28.5 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FDF2F3
oklch(97% 0.012 11)
-
Step 100
100
#FBE3E4
oklch(93.6% 0.026 14.7)
-
Step 200
200
#F9CCCE
oklch(88.5% 0.051 15.2)
-
Step 300
300
#F5A9AD
oklch(80.9% 0.09 15.8)
-
Step 400
400
#EC7782
oklch(70.6% 0.144 15.6)
-
Step 500
500
#E24E63
oklch(63.1% 0.183 15.8)
-
Step 600
600 (this color)
#D12B4D
oklch(56.6% 0.2 15.7)
-
Step 700
700
#B1153B
oklch(49.1% 0.185 15.9)
-
Step 800
800
#901731
oklch(42.7% 0.154 15.9)
-
Step 900
900
#741D2B
oklch(37.8% 0.12 16.1)
-
Step 950
950
#44131A
oklch(27% 0.075 15.3)
#D12B4D with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #5C594D | 0.222 |
| Deuteranopia (no green cones) | #867B48 | 0.203 |
| Tritanopia (no blue cones) | #E5003A | 0.042 |
| Achromatopsia (no color) | #6F6F6F | 0.201 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #D12B4D
#D12B4D
oklch(56.6% 0.2 15.7)
- #008788
#008788
oklch(56.5% 0.096 195.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #D12B4D, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Lipstick #D5174E ΔE 0.018
- Crimson #DC143C ΔE 0.028
- Cherry #CF0234 ΔE 0.035
- Ruby #CA0147 ΔE 0.035
- Dark Pink #CB416B ΔE 0.043
- Cerise #DE0C62 ΔE 0.045
- Deep Rose #C74767 ΔE 0.045
- Faded Red #D3494E ΔE 0.046
Use #D12B4D in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.