#D04DAD

Closest named color: Pinky Purple (#C94CBE). oklch(62.7% 0.195 339.7), rgb(208, 77, 173).

Aa

Black text reads best on this color (5.34:1).

About this color

#D04DAD is a medium-light, vivid pink. In OKLCH its lightness is 63%, its chroma 0.195 and its hue 340°. Its hue sits on the warm side of the wheel. The nearest named color is Pinky Purple (#C94CBE), ΔE 0.031 away. Black text reads best on it, at 5.34:1.

Hue familyPinks
Lightnessmedium-light (63%)
Chromavivid (0.195)
Temperaturewarm
Nearest namePinky Purple (#C94CBE)
Black text5.34:1
White text3.92:1

Values

HEX#D04DAD
RGBrgb(208, 77, 173)
HSLhsl(316, 58%, 56%)
OKLCHoklch(62.7% 0.195 339.7)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #D04DAD 3.92:1 AA large text Lc -71.3 Content text, not long reading
Black text on #D04DAD 5.34:1 AA Lc 38.2 Non-text elements, placeholder text
#D04DAD text on white 3.92:1 AA large text Lc 65.8 Content text, not long reading
#D04DAD text on black 5.34:1 AA Lc -35.8 Non-text elements, placeholder text

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.

  1. Step 50

    50

    #FCF2F8

    oklch(97.1% 0.013 340.5)

  2. Step 100

    100

    #F7E3F0

    oklch(93.6% 0.028 338.6)

  3. Step 200

    200

    #F2CCE4

    oklch(88.5% 0.053 340)

  4. Step 300

    300

    #EBA9D4

    oklch(81% 0.095 340.2)

  5. Step 400

    400

    #DE77BF

    oklch(70.7% 0.154 339.7)

  6. Step 500

    500 (this color)

    #D04DAD

    oklch(62.7% 0.195 339.7)

  7. Step 600

    600

    #BD299A

    oklch(55.7% 0.213 339.8)

  8. Step 700

    700

    #A21983

    oklch(49.1% 0.197 339.8)

  9. Step 800

    800

    #841A6B

    oklch(42.8% 0.163 339.7)

  10. Step 900

    900

    #6A1E57

    oklch(37.7% 0.127 339.4)

  11. Step 950

    950

    #3F1333

    oklch(27.1% 0.081 339.8)

Export this scale for Tailwind in the Tailwind colors tool

#D04DAD with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#5473B00.210
Deuteranopia (no green cones)#7C88AA0.184
Tritanopia (no blue cones)#DB51760.090
Achromatopsia (no color)#8080800.197

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #D04DAD

    #D04DAD

    oklch(62.7% 0.195 339.7)

  • #00A269

    #00A269

    oklch(62.8% 0.143 159.6)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #D04DAD

    #D04DAD

    oklch(62.7% 0.195 339.7)

  • #AC5EDF

    #AC5EDF

    oklch(62.8% 0.196 309.8)

  • #E4456D

    #E4456D

    oklch(62.7% 0.196 10)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #D04DAD

    #D04DAD

    oklch(62.7% 0.195 339.7)

  • #669B00

    #669B00

    oklch(62.8% 0.168 129.7)

  • #009D96

    #009D96

    oklch(62.8% 0.109 189.2)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #D04DAD

    #D04DAD

    oklch(62.7% 0.195 339.7)

  • #9B8900

    #9B8900

    oklch(62.7% 0.13 100)

  • #0097B7

    #0097B7

    oklch(62.6% 0.114 219.9)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #D04DAD

    #D04DAD

    oklch(62.7% 0.195 339.7)

  • #BC7700

    #BC7700

    oklch(62.8% 0.136 69.7)

  • #00A269

    #00A269

    oklch(62.8% 0.143 159.6)

  • #008BED

    #008BED

    oklch(62.7% 0.177 249.9)

Open the square palette in the generator

Palettes and gradients that use #D04DAD

These curated palettes and gradients contain exactly #D04DAD. Open one to see the full color scheme around it.

Gradients

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #D04DAD in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.