#D04AC9
Closest named color: Pinky Purple (#C94CBE). oklch(63.7% 0.22 330), rgb(208, 74, 201).
Aa
Black text reads best on this color (5.50:1).
About this color
#D04AC9 is a medium-light, vivid purple. In OKLCH its lightness is 64%, its chroma 0.220 and its hue 330°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Pinky Purple (#C94CBE), ΔE 0.021 away. Black text reads best on it, at 5.50:1.
| Hue family | Purples |
| Lightness | medium-light (64%) |
| Chroma | vivid (0.220) |
| Temperature | in between |
| Nearest name | Pinky Purple (#C94CBE) |
| Black text | 5.50:1 |
| White text | 3.81:1 |
Values
| HEX | #D04AC9 |
| RGB | rgb(208, 74, 201) |
| HSL | hsl(303, 59%, 55%) |
| OKLCH | oklch(63.7% 0.22 330) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #D04AC9 | 3.81:1 | AA large text | Lc -70.2 | Content text, not long reading |
| Black text on #D04AC9 | 5.50:1 | AA | Lc 39.3 | Non-text elements, placeholder text |
| #D04AC9 text on white | 3.81:1 | AA large text | Lc 64.7 | Content text, not long reading |
| #D04AC9 text on black | 5.50:1 | AA | Lc -36.9 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FBF2FA
oklch(97% 0.014 329.1)
-
Step 100
100
#F7E3F4
oklch(93.7% 0.031 330.7)
-
Step 200
200
#F1CCEC
oklch(88.6% 0.059 330.5)
-
Step 300
300
#E8A7E2
oklch(80.8% 0.108 329.7)
-
Step 400
400
#DA74D3
oklch(70.6% 0.172 329.8)
-
Step 500
500 (this color)
#D04AC9
oklch(63.7% 0.22 330)
-
Step 600
600
#B91BB3
oklch(55.6% 0.239 330.1)
-
Step 700
700
#9F039A
oklch(49.1% 0.222 330)
-
Step 800
800
#810F7D
oklch(42.7% 0.184 329.9)
-
Step 900
900
#681965
oklch(37.7% 0.144 329.6)
-
Step 950
950
#3D113B
oklch(26.9% 0.091 329.6)
#D04AC9 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #3E77CD | 0.231 |
| Deuteranopia (no green cones) | #6F89C5 | 0.198 |
| Tritanopia (no blue cones) | #D75983 | 0.119 |
| Achromatopsia (no color) | #838383 | 0.222 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #D04AC9
#D04AC9
oklch(63.7% 0.22 330)
- #00A74C
#00A74C
oklch(63.7% 0.176 149.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #D04AC9, closest first.
No curated palette has a color within ΔE 0.04 of #D04AC9.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Pinky Purple #C94CBE ΔE 0.021
- Purpley Pink #C83CB9 ΔE 0.035
- Medium Orchid #BA55D3 ΔE 0.045
- Purple Pink #D725DE ΔE 0.057
- Heliotrope #D94FF5 ΔE 0.066
- Orchid #DA70D6 ΔE 0.076
- Bright Lilac #C95EFB ΔE 0.079
- Hot Magenta #F504C9 ΔE 0.079
Use #D04AC9 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.