#D04390
Closest named color: Dark Pink (#CB416B). oklch(60.5% 0.191 350.7), rgb(208, 67, 144).
Aa
Black text reads best on this color (4.88:1).
About this color
#D04390 is a medium-dark, vivid red. In OKLCH its lightness is 60%, its chroma 0.191 and its hue 351°. Its hue sits on the warm side of the wheel. The nearest named color is Dark Pink (#CB416B), ΔE 0.056 away. Black text reads best on it, at 4.88:1.
| Hue family | Reds |
| Lightness | medium-dark (60%) |
| Chroma | vivid (0.191) |
| Temperature | warm |
| Nearest name | Dark Pink (#CB416B) |
| Black text | 4.88:1 |
| White text | 4.29:1 |
Values
| HEX | #D04390 |
| RGB | rgb(208, 67, 144) |
| HSL | hsl(327, 60%, 54%) |
| OKLCH | oklch(60.5% 0.191 350.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #D04390 | 4.29:1 | AA large text | Lc -74.2 | Content text, not long reading |
| Black text on #D04390 | 4.88:1 | AA | Lc 35.4 | Non-text elements, placeholder text |
| #D04390 text on white | 4.29:1 | AA large text | Lc 68.7 | Content text, not long reading |
| #D04390 text on black | 4.88:1 | AA | Lc -32.9 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FDF2F6
oklch(97.1% 0.013 353.1)
-
Step 100
100
#F9E3EC
oklch(93.6% 0.027 350.9)
-
Step 200
200
#F5CCDD
oklch(88.5% 0.051 351.3)
-
Step 300
300
#F0A8C8
oklch(80.9% 0.093 351.1)
-
Step 400
400
#E576AC
oklch(70.8% 0.15 351.1)
-
Step 500
500 (this color)
#D04390
oklch(60.5% 0.191 350.7)
-
Step 600
600
#C42583
oklch(55.5% 0.208 350.4)
-
Step 700
700
#A9146E
oklch(49.1% 0.193 350.9)
-
Step 800
800
#89165A
oklch(42.6% 0.16 350.5)
-
Step 900
900
#6F1C4A
oklch(37.8% 0.125 350.8)
-
Step 950
950
#41122B
oklch(26.9% 0.079 350.8)
#D04390 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #586A92 | 0.213 |
| Deuteranopia (no green cones) | #80838D | 0.189 |
| Tritanopia (no blue cones) | #DF3B64 | 0.070 |
| Achromatopsia (no color) | #7A7A7A | 0.193 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #D04390
#D04390
oklch(60.5% 0.191 350.7)
- #009878
#009878
oklch(60.5% 0.119 170.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #D04390, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Dark Pink #CB416B ΔE 0.056
- Medium Violet Red #C71585 ΔE 0.060
- Deep Rose #C74767 ΔE 0.066
- Pinky Purple #C94CBE ΔE 0.071
- Purpley Pink #C83CB9 ΔE 0.071
- Dark Hot Pink #D90166 ΔE 0.072
- Pale Magenta #D767AD ΔE 0.074
- Neon Pink #F72585 ΔE 0.075
Use #D04390 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.