#D02968
Closest named color: Dark Hot Pink (#D90166). oklch(56.9% 0.204 4.6), rgb(208, 41, 104).
Aa
White text reads best on this color (5.00:1).
About this color
#D02968 is a medium-dark, vivid red. In OKLCH its lightness is 57%, its chroma 0.204 and its hue 5°. Its hue sits on the warm side of the wheel. The nearest named color is Dark Hot Pink (#D90166), ΔE 0.025 away. White text reads best on it, at 5.00:1.
| Hue family | Reds |
| Lightness | medium-dark (57%) |
| Chroma | vivid (0.204) |
| Temperature | warm |
| Nearest name | Dark Hot Pink (#D90166) |
| Black text | 4.19:1 |
| White text | 5.00:1 |
Values
| HEX | #D02968 |
| RGB | rgb(208, 41, 104) |
| HSL | hsl(337, 67%, 49%) |
| OKLCH | oklch(56.9% 0.204 4.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #D02968 | 5.00:1 | AA | Lc -78.4 | Fine for body text |
| Black text on #D02968 | 4.19:1 | AA large text | Lc 31.1 | Non-text elements, placeholder text |
| #D02968 text on white | 5.00:1 | AA | Lc 73.0 | Content text, not long reading |
| #D02968 text on black | 4.19:1 | AA large text | Lc -28.7 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FDF2F4
oklch(97% 0.012 4.7)
-
Step 100
100
#FBE3E7
oklch(93.6% 0.027 6.2)
-
Step 200
200
#F8CCD5
oklch(88.6% 0.051 4.4)
-
Step 300
300
#F4A8B9
oklch(80.9% 0.092 4.6)
-
Step 400
400
#EA7695
oklch(70.7% 0.146 4.6)
-
Step 500
500
#E04B7B
oklch(63.1% 0.188 4.6)
-
Step 600
600 (this color)
#D02968
oklch(56.9% 0.204 4.6)
-
Step 700
700
#AF1053
oklch(49.1% 0.189 4.5)
-
Step 800
800
#8E1544
oklch(42.7% 0.156 4.6)
-
Step 900
900
#721B39
oklch(37.6% 0.122 4.5)
-
Step 950
950
#431222
oklch(26.9% 0.077 3.8)
#D02968 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #555A69 | 0.230 |
| Deuteranopia (no green cones) | #817B64 | 0.207 |
| Tritanopia (no blue cones) | #E30046 | 0.056 |
| Achromatopsia (no color) | #6F6F6F | 0.206 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #D02968
#D02968
oklch(56.9% 0.204 4.6)
- #008A7E
#008A7E
oklch(56.9% 0.101 184.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #D02968, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Dark Hot Pink #D90166 ΔE 0.025
- Cerise #DE0C62 ΔE 0.029
- Dark Pink #CB416B ΔE 0.031
- Lipstick #D5174E ΔE 0.036
- Deep Rose #C74767 ΔE 0.044
- Ruby #CA0147 ΔE 0.049
- Medium Violet Red #C71585 ΔE 0.060
- Crimson #DC143C ΔE 0.060
Use #D02968 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.