#D01031
Closest named color: Cherry (#CF0234). oklch(54.6% 0.214 22), rgb(208, 16, 49).
Aa
White text reads best on this color (5.52:1).
About this color
#D01031 is a medium-dark, vivid red. In OKLCH its lightness is 55%, its chroma 0.214 and its hue 22°. Its hue sits on the warm side of the wheel. The nearest named color is Cherry (#CF0234), ΔE 0.008 away. White text reads best on it, at 5.52:1.
| Hue family | Reds |
| Lightness | medium-dark (55%) |
| Chroma | vivid (0.214) |
| Temperature | warm |
| Nearest name | Cherry (#CF0234) |
| Black text | 3.80:1 |
| White text | 5.52:1 |
Values
| HEX | #D01031 |
| RGB | rgb(208, 16, 49) |
| HSL | hsl(350, 86%, 44%) |
| OKLCH | oklch(54.6% 0.214 22) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #D01031 | 5.52:1 | AA | Lc -80.6 | Fine for body text |
| Black text on #D01031 | 3.80:1 | AA large text | Lc 28.8 | Dividers and decoration only |
| #D01031 text on white | 5.52:1 | AA | Lc 75.2 | Fine for body text |
| #D01031 text on black | 3.80:1 | AA large text | Lc -26.5 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FEF2F1
oklch(97% 0.013 23.2)
-
Step 100
100
#FCE3E1
oklch(93.6% 0.028 23.2)
-
Step 200
200
#FBCCC9
oklch(88.5% 0.054 22.5)
-
Step 300
300
#F9A8A5
oklch(80.9% 0.096 21.7)
-
Step 400
400
#F17574
oklch(70.7% 0.153 22.2)
-
Step 500
500
#E84850
oklch(63.1% 0.196 22.1)
-
Step 600
600 (this color)
#D01031
oklch(54.6% 0.214 22)
-
Step 700
700
#B60027
oklch(49% 0.197 22)
-
Step 800
800
#940C21
oklch(42.6% 0.165 22.1)
-
Step 900
900
#771920
oklch(37.7% 0.128 22.2)
-
Step 950
950
#461113
oklch(26.9% 0.081 22.4)
#D01031 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #575030 | 0.237 |
| Deuteranopia (no green cones) | #847629 | 0.215 |
| Tritanopia (no blue cones) | #E50022 | 0.043 |
| Achromatopsia (no color) | #696969 | 0.215 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #D01031
#D01031
oklch(54.6% 0.214 22)
- #008087
#008087
oklch(54.6% 0.093 201.5)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #D01031, closest first.
No curated palette has a color within ΔE 0.04 of #D01031.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Cherry #CF0234 ΔE 0.008
- Crimson #DC143C ΔE 0.028
- Ruby #CA0147 ΔE 0.034
- Lipstick #D5174E ΔE 0.035
- Lipstick Red #C0022F ΔE 0.036
- Rose Red #BE013C ΔE 0.044
- Scarlet #BE0119 ΔE 0.044
- Dull Red #BB3F3F ΔE 0.054
Use #D01031 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.