#D00073
Closest named color: Dark Hot Pink (#D90166). oklch(55.7% 0.227 358), rgb(208, 0, 115).
Aa
White text reads best on this color (5.34:1).
About this color
#D00073 is a medium-dark, vivid red. In OKLCH its lightness is 56%, its chroma 0.227 and its hue 358°. Its hue sits on the warm side of the wheel. The nearest named color is Dark Hot Pink (#D90166), ΔE 0.029 away. White text reads best on it, at 5.34:1.
| Hue family | Reds |
| Lightness | medium-dark (56%) |
| Chroma | vivid (0.227) |
| Temperature | warm |
| Nearest name | Dark Hot Pink (#D90166) |
| Black text | 3.92:1 |
| White text | 5.34:1 |
Values
| HEX | #D00073 |
| RGB | rgb(208, 0, 115) |
| HSL | hsl(327, 100%, 41%) |
| OKLCH | oklch(55.7% 0.227 358) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #D00073 | 5.34:1 | AA | Lc -79.4 | Fine for body text |
| Black text on #D00073 | 3.92:1 | AA large text | Lc 30.1 | Non-text elements, placeholder text |
| #D00073 text on white | 5.34:1 | AA | Lc 74.0 | Content text, not long reading |
| #D00073 text on black | 3.92:1 | AA large text | Lc -27.7 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FEF2F5
oklch(97.1% 0.013 0.3)
-
Step 100
100
#FCE2EA
oklch(93.6% 0.03 357.1)
-
Step 200
200
#FACAD9
oklch(88.5% 0.057 357.7)
-
Step 300
300
#F7A5C0
oklch(80.9% 0.102 358.3)
-
Step 400
400
#EE70A0
oklch(70.7% 0.163 358.1)
-
Step 500
500
#E44089
oklch(63.1% 0.208 357.9)
-
Step 600
600 (this color)
#D00073
oklch(55.7% 0.227 358)
-
Step 700
700
#B00060
oklch(49.2% 0.2 358.2)
-
Step 800
800
#91004E
oklch(42.7% 0.174 358.2)
-
Step 900
900
#751341
oklch(37.7% 0.136 358.2)
-
Step 950
950
#450E26
oklch(26.9% 0.087 358.1)
#D00073 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #465475 | 0.260 |
| Deuteranopia (no green cones) | #79776F | 0.229 |
| Tritanopia (no blue cones) | #E20042 | 0.082 |
| Achromatopsia (no color) | #6B6B6B | 0.229 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #D00073
#D00073
oklch(55.7% 0.227 358)
- #008774
#008774
oklch(55.8% 0.103 178.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #D00073, closest first.
No curated palette has a color within ΔE 0.04 of #D00073.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Dark Hot Pink #D90166 ΔE 0.029
- Medium Violet Red #C71585 ΔE 0.033
- Cerise #DE0C62 ΔE 0.044
- Lipstick #D5174E ΔE 0.062
- Dark Pink #CB416B ΔE 0.063
- Ruby #CA0147 ΔE 0.065
- Deep Rose #C74767 ΔE 0.076
- Rose Red #BE013C ΔE 0.085
Use #D00073 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.