#D00040
Closest named color: Cherry (#CF0234). oklch(54.4% 0.218 16.7), rgb(208, 0, 64).
Aa
White text reads best on this color (5.59:1).
About this color
#D00040 is a medium-dark, vivid red. In OKLCH its lightness is 54%, its chroma 0.218 and its hue 17°. Its hue sits on the warm side of the wheel. The nearest named color is Cherry (#CF0234), ΔE 0.014 away. White text reads best on it, at 5.59:1.
| Hue family | Reds |
| Lightness | medium-dark (54%) |
| Chroma | vivid (0.218) |
| Temperature | warm |
| Nearest name | Cherry (#CF0234) |
| Black text | 3.75:1 |
| White text | 5.59:1 |
Values
| HEX | #D00040 |
| RGB | rgb(208, 0, 64) |
| HSL | hsl(342, 100%, 41%) |
| OKLCH | oklch(54.4% 0.218 16.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #D00040 | 5.59:1 | AA | Lc -80.6 | Fine for body text |
| Black text on #D00040 | 3.75:1 | AA large text | Lc 28.9 | Dividers and decoration only |
| #D00040 text on white | 5.59:1 | AA | Lc 75.2 | Fine for body text |
| #D00040 text on black | 3.75:1 | AA large text | Lc -26.5 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FEF2F2
oklch(97.1% 0.013 17.4)
-
Step 100
100
#FCE3E3
oklch(93.6% 0.028 17.7)
-
Step 200
200
#FBCBCC
oklch(88.4% 0.055 16.8)
-
Step 300
300
#F9A7AA
oklch(80.9% 0.097 17)
-
Step 400
400
#F2737D
oklch(70.8% 0.156 17.1)
-
Step 500
500
#E9445D
oklch(63.1% 0.2 16.7)
-
Step 600
600 (this color)
#D00040
oklch(54.4% 0.218 16.7)
-
Step 700
700
#B50037
oklch(49.1% 0.196 16.5)
-
Step 800
800
#95052C
oklch(42.7% 0.168 16.8)
-
Step 900
900
#781628
oklch(37.8% 0.131 16.6)
-
Step 950
950
#461018
oklch(26.9% 0.082 16.2)
#D00040 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #534F40 | 0.244 |
| Deuteranopia (no green cones) | #81753A | 0.221 |
| Tritanopia (no blue cones) | #E50025 | 0.053 |
| Achromatopsia (no color) | #686868 | 0.219 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #D00040
#D00040
oklch(54.4% 0.218 16.7)
- #008082
#008082
oklch(54.4% 0.093 196.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #D00040, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Cherry #CF0234 ΔE 0.014
- Ruby #CA0147 ΔE 0.016
- Lipstick #D5174E ΔE 0.022
- Crimson #DC143C ΔE 0.030
- Rose Red #BE013C ΔE 0.038
- Lipstick Red #C0022F ΔE 0.038
- Cerise #DE0C62 ΔE 0.052
- Scarlet #BE0119 ΔE 0.054
Use #D00040 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.