#C74C98
Closest named color: Pinky Purple (#C94CBE). oklch(60.4% 0.177 345.6), rgb(199, 76, 152).
Aa
Black text reads best on this color (4.91:1).
About this color
#C74C98 is a medium-dark, vivid red. In OKLCH its lightness is 60%, its chroma 0.177 and its hue 346°. Its hue sits on the warm side of the wheel. The nearest named color is Pinky Purple (#C94CBE), ΔE 0.059 away. Black text reads best on it, at 4.91:1.
| Hue family | Reds |
| Lightness | medium-dark (60%) |
| Chroma | vivid (0.177) |
| Temperature | warm |
| Nearest name | Pinky Purple (#C94CBE) |
| Black text | 4.91:1 |
| White text | 4.27:1 |
Values
| HEX | #C74C98 |
| RGB | rgb(199, 76, 152) |
| HSL | hsl(323, 52%, 54%) |
| OKLCH | oklch(60.4% 0.177 345.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #C74C98 | 4.27:1 | AA large text | Lc -74.3 | Content text, not long reading |
| Black text on #C74C98 | 4.91:1 | AA | Lc 35.3 | Non-text elements, placeholder text |
| #C74C98 text on white | 4.27:1 | AA large text | Lc 68.8 | Content text, not long reading |
| #C74C98 text on black | 4.91:1 | AA | Lc -32.9 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FCF2F7
oklch(97% 0.013 345.5)
-
Step 100
100
#F7E4ED
oklch(93.7% 0.024 347.2)
-
Step 200
200
#F2CDE0
oklch(88.5% 0.048 345.8)
-
Step 300
300
#EAAACD
oklch(80.8% 0.087 345.3)
-
Step 400
400
#DD7BB3
oklch(70.8% 0.138 345.9)
-
Step 500
500 (this color)
#C74C98
oklch(60.4% 0.177 345.6)
-
Step 600
600
#BB348B
oklch(55.5% 0.191 345.6)
-
Step 700
700
#A12576
oklch(49.1% 0.178 345.7)
-
Step 800
800
#832160
oklch(42.7% 0.148 345.8)
-
Step 900
900
#6A224F
oklch(37.8% 0.115 345.6)
-
Step 950
950
#3E152E
oklch(27% 0.073 345.5)
#C74C98 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #586D9A | 0.193 |
| Deuteranopia (no green cones) | #7C8295 | 0.171 |
| Tritanopia (no blue cones) | #D44A6B | 0.073 |
| Achromatopsia (no color) | #7A7A7A | 0.178 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #C74C98
#C74C98
oklch(60.4% 0.177 345.6)
- #00986F
#00986F
oklch(60.3% 0.125 165.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #C74C98, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Pinky Purple #C94CBE ΔE 0.059
- Purpley Pink #C83CB9 ΔE 0.063
- Dark Pink #CB416B ΔE 0.066
- Pale Magenta #D767AD ΔE 0.067
- Medium Violet Red #C71585 ΔE 0.069
- Deep Rose #C74767 ΔE 0.072
- Light Plum #9D5783 ΔE 0.086
- Soft Purple #A66FB5 ΔE 0.091
Use #C74C98 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.