#C740AA
Closest named color: Purpley Pink (#C83CB9). oklch(59.9% 0.204 337.6), rgb(199, 64, 170).
Aa
Black text reads best on this color (4.74:1).
About this color
#C740AA is a medium-dark, vivid pink. In OKLCH its lightness is 60%, its chroma 0.204 and its hue 338°. Its hue sits on the warm side of the wheel. The nearest named color is Purpley Pink (#C83CB9), ΔE 0.025 away. Black text reads best on it, at 4.74:1.
| Hue family | Pinks |
| Lightness | medium-dark (60%) |
| Chroma | vivid (0.204) |
| Temperature | warm |
| Nearest name | Purpley Pink (#C83CB9) |
| Black text | 4.74:1 |
| White text | 4.42:1 |
Values
| HEX | #C740AA |
| RGB | rgb(199, 64, 170) |
| HSL | hsl(313, 55%, 52%) |
| OKLCH | oklch(59.9% 0.204 337.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #C740AA | 4.42:1 | AA large text | Lc -75.2 | Fine for body text |
| Black text on #C740AA | 4.74:1 | AA | Lc 34.4 | Non-text elements, placeholder text |
| #C740AA text on white | 4.42:1 | AA large text | Lc 69.7 | Content text, not long reading |
| #C740AA text on black | 4.74:1 | AA | Lc -32.0 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FCF2F9
oklch(97.1% 0.014 336.1)
-
Step 100
100
#F8E3F1
oklch(93.7% 0.029 337.9)
-
Step 200
200
#F2CCE6
oklch(88.5% 0.054 337.7)
-
Step 300
300
#EBA8D8
oklch(81% 0.1 337.3)
-
Step 400
400
#DE75C4
oklch(70.6% 0.161 337.3)
-
Step 500
500 (this color)
#C740AA
oklch(59.9% 0.204 337.6)
-
Step 600
600
#BD23A0
oklch(55.6% 0.222 337.5)
-
Step 700
700
#A31089
oklch(49.1% 0.207 337.6)
-
Step 800
800
#84156F
oklch(42.7% 0.171 337.6)
-
Step 900
900
#6B1B5A
oklch(37.7% 0.134 337.8)
-
Step 950
950
#3F1235
oklch(27.1% 0.085 337.5)
#C740AA with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #446BAD | 0.222 |
| Deuteranopia (no green cones) | #707FA7 | 0.191 |
| Tritanopia (no blue cones) | #D2476F | 0.099 |
| Achromatopsia (no color) | #787878 | 0.206 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #C740AA
#C740AA
oklch(59.9% 0.204 337.6)
- #00985E
#00985E
oklch(59.9% 0.14 157.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #C740AA, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purpley Pink #C83CB9 ΔE 0.025
- Pinky Purple #C94CBE ΔE 0.033
- Medium Violet Red #C71585 ΔE 0.066
- Medium Orchid #BA55D3 ΔE 0.070
- Pale Magenta #D767AD ΔE 0.084
- Purple Pink #D725DE ΔE 0.090
- Purply #983FB2 ΔE 0.094
- Amethyst #9B5FC0 ΔE 0.096
Use #C740AA in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.