#C740A0
Closest named color: Purpley Pink (#C83CB9). oklch(59.4% 0.198 341.4), rgb(199, 64, 160).
Aa
Black text reads best on this color (4.66:1).
About this color
#C740A0 is a medium-dark, vivid pink. In OKLCH its lightness is 59%, its chroma 0.198 and its hue 341°. Its hue sits on the warm side of the wheel. The nearest named color is Purpley Pink (#C83CB9), ΔE 0.040 away. Black text reads best on it, at 4.66:1.
| Hue family | Pinks |
| Lightness | medium-dark (59%) |
| Chroma | vivid (0.198) |
| Temperature | warm |
| Nearest name | Purpley Pink (#C83CB9) |
| Black text | 4.66:1 |
| White text | 4.49:1 |
Values
| HEX | #C740A0 |
| RGB | rgb(199, 64, 160) |
| HSL | hsl(317, 55%, 52%) |
| OKLCH | oklch(59.4% 0.198 341.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #C740A0 | 4.49:1 | AA large text | Lc -75.7 | Fine for body text |
| Black text on #C740A0 | 4.66:1 | AA | Lc 33.9 | Non-text elements, placeholder text |
| #C740A0 text on white | 4.49:1 | AA large text | Lc 70.2 | Content text, not long reading |
| #C740A0 text on black | 4.66:1 | AA | Lc -31.4 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FCF2F8
oklch(97.1% 0.013 340.5)
-
Step 100
100
#F8E3EF
oklch(93.6% 0.028 342.3)
-
Step 200
200
#F3CCE4
oklch(88.5% 0.054 340.8)
-
Step 300
300
#ECA8D3
oklch(80.9% 0.097 341.2)
-
Step 400
400
#E076BC
oklch(70.7% 0.155 341.7)
-
Step 500
500 (this color)
#C740A0
oklch(59.4% 0.198 341.4)
-
Step 600
600
#BF2697
oklch(55.6% 0.215 341.4)
-
Step 700
700
#A41581
oklch(49.1% 0.2 341.2)
-
Step 800
800
#851769
oklch(42.7% 0.166 341)
-
Step 900
900
#6C1C55
oklch(37.7% 0.13 341.6)
-
Step 950
950
#3F1232
oklch(26.9% 0.082 340.8)
#C740A0 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #4A69A3 | 0.216 |
| Deuteranopia (no green cones) | #747F9D | 0.189 |
| Tritanopia (no blue cones) | #D3426A | 0.089 |
| Achromatopsia (no color) | #777777 | 0.199 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #C740A0
#C740A0
oklch(59.4% 0.198 341.4)
- #009665
#009665
oklch(59.5% 0.132 161.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #C740A0, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purpley Pink #C83CB9 ΔE 0.040
- Pinky Purple #C94CBE ΔE 0.046
- Medium Violet Red #C71585 ΔE 0.056
- Pale Magenta #D767AD ΔE 0.083
- Medium Orchid #BA55D3 ΔE 0.083
- Dark Pink #CB416B ΔE 0.083
- Deep Rose #C74767 ΔE 0.092
- Dark Hot Pink #D90166 ΔE 0.094
Use #C740A0 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.