#C74094
Closest named color: Medium Violet Red (#C71585). oklch(58.9% 0.19 346.2), rgb(199, 64, 148).
Aa
Black text reads best on this color (4.58:1).
About this color
#C74094 is a medium-dark, vivid red. In OKLCH its lightness is 59%, its chroma 0.190 and its hue 346°. Its hue sits on the warm side of the wheel. The nearest named color is Medium Violet Red (#C71585), ΔE 0.049 away. Black text reads best on it, at 4.58:1.
| Hue family | Reds |
| Lightness | medium-dark (59%) |
| Chroma | vivid (0.190) |
| Temperature | warm |
| Nearest name | Medium Violet Red (#C71585) |
| Black text | 4.58:1 |
| White text | 4.57:1 |
Values
| HEX | #C74094 |
| RGB | rgb(199, 64, 148) |
| HSL | hsl(323, 55%, 52%) |
| OKLCH | oklch(58.9% 0.19 346.2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #C74094 | 4.57:1 | AA | Lc -76.3 | Fine for body text |
| Black text on #C74094 | 4.58:1 | AA | Lc 33.3 | Non-text elements, placeholder text |
| #C74094 text on white | 4.57:1 | AA | Lc 70.8 | Content text, not long reading |
| #C74094 text on black | 4.58:1 | AA | Lc -30.9 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FCF2F7
oklch(97% 0.013 345.5)
-
Step 100
100
#F7E4ED
oklch(93.7% 0.024 347.2)
-
Step 200
200
#F2CDE0
oklch(88.5% 0.048 345.8)
-
Step 300
300
#EAABCC
oklch(81% 0.085 346.4)
-
Step 400
400
#DD7BB2
oklch(70.7% 0.137 346.4)
-
Step 500
500
#D0559F
oklch(63% 0.175 346.2)
-
Step 600
600 (this color)
#C74094
oklch(58.9% 0.19 346.2)
-
Step 700
700
#A12575
oklch(49.1% 0.177 346.2)
-
Step 800
800
#83225F
oklch(42.7% 0.146 346.4)
-
Step 900
900
#6A224E
oklch(37.7% 0.115 346.3)
-
Step 950
950
#3E152E
oklch(27% 0.073 345.5)
#C74094 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #506796 | 0.210 |
| Deuteranopia (no green cones) | #787E91 | 0.185 |
| Tritanopia (no blue cones) | #D43D64 | 0.078 |
| Achromatopsia (no color) | #757575 | 0.192 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #C74094
#C74094
oklch(58.9% 0.19 346.2)
- #00936C
#00936C
oklch(58.8% 0.122 166.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #C74094, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Medium Violet Red #C71585 ΔE 0.049
- Purpley Pink #C83CB9 ΔE 0.059
- Pinky Purple #C94CBE ΔE 0.063
- Dark Pink #CB416B ΔE 0.065
- Deep Rose #C74767 ΔE 0.074
- Dark Hot Pink #D90166 ΔE 0.079
- Pale Magenta #D767AD ΔE 0.085
- Cerise #DE0C62 ΔE 0.086
Use #C74094 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.