#C40A1D
Closest named color: Scarlet (#BE0119). oklch(51.9% 0.207 25.9), rgb(196, 10, 29).
Aa
White text reads best on this color (6.16:1).
About this color
#C40A1D is a medium-dark, vivid red. In OKLCH its lightness is 52%, its chroma 0.207 and its hue 26°. Its hue sits on the warm side of the wheel. The nearest named color is Scarlet (#BE0119), ΔE 0.015 away. White text reads best on it, at 6.16:1.
| Hue family | Reds |
| Lightness | medium-dark (52%) |
| Chroma | vivid (0.207) |
| Temperature | warm |
| Nearest name | Scarlet (#BE0119) |
| Black text | 3.40:1 |
| White text | 6.16:1 |
Values
| HEX | #C40A1D |
| RGB | rgb(196, 10, 29) |
| HSL | hsl(354, 90%, 40%) |
| OKLCH | oklch(51.9% 0.207 25.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #C40A1D | 6.16:1 | AA | Lc -83.5 | Fine for body text |
| Black text on #C40A1D | 3.40:1 | AA large text | Lc 25.8 | Dividers and decoration only |
| #C40A1D text on white | 6.16:1 | AA | Lc 78.3 | Fine for body text |
| #C40A1D text on black | 3.40:1 | AA large text | Lc -23.5 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FEF2F1
oklch(97% 0.013 23.2)
-
Step 100
100
#FDE3E0
oklch(93.6% 0.029 25.6)
-
Step 200
200
#FCCCC6
oklch(88.5% 0.055 26.5)
-
Step 300
300
#FBA79F
oklch(80.9% 0.101 25.5)
-
Step 400
400
#F4736A
oklch(70.6% 0.16 26)
-
Step 500
500
#EC4442
oklch(63.2% 0.205 25.8)
-
Step 600
600
#D70A20
oklch(55.6% 0.223 26)
-
Step 700
700 (this color)
#C40A1D
oklch(51.9% 0.207 25.9)
-
Step 800
800
#970413
oklch(42.7% 0.171 26)
-
Step 900
900
#791617
oklch(37.7% 0.133 26)
-
Step 950
950
#47100F
oklch(26.9% 0.084 25.7)
#C40A1D with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #52491A | 0.229 |
| Deuteranopia (no green cones) | #7C6E11 | 0.205 |
| Tritanopia (no blue cones) | #D90017 | 0.043 |
| Achromatopsia (no color) | #616161 | 0.209 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #C40A1D
#C40A1D
oklch(51.9% 0.207 25.9)
- #007782
#007782
oklch(52% 0.089 206.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #C40A1D, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Scarlet #BE0119 ΔE 0.015
- Lipstick Red #C0022F ΔE 0.021
- Cherry #CF0234 ΔE 0.031
- Firebrick #B22222 ΔE 0.036
- Rose Red #BE013C ΔE 0.037
- Rufous #AE2012 ΔE 0.045
- Ruby #CA0147 ΔE 0.048
- Rusty Red #AF2F0D ΔE 0.050
Use #C40A1D in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.