#BF74A8
Closest named color: Pale Magenta (#D767AD). oklch(65.6% 0.115 339.2), rgb(191, 116, 168).
Aa
Black text reads best on this color (6.27:1).
About this color
#BF74A8 is a medium-light, moderately saturated pink. In OKLCH its lightness is 66%, its chroma 0.115 and its hue 339°. Its hue sits on the warm side of the wheel. The nearest named color is Pale Magenta (#D767AD), ΔE 0.050 away. Black text reads best on it, at 6.27:1.
| Hue family | Pinks |
| Lightness | medium-light (66%) |
| Chroma | moderately saturated (0.115) |
| Temperature | warm |
| Nearest name | Pale Magenta (#D767AD) |
| Black text | 6.27:1 |
| White text | 3.34:1 |
Values
| HEX | #BF74A8 |
| RGB | rgb(191, 116, 168) |
| HSL | hsl(318, 37%, 60%) |
| OKLCH | oklch(65.6% 0.115 339.2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #BF74A8 | 3.34:1 | AA large text | Lc -66.1 | Content text, not long reading |
| Black text on #BF74A8 | 6.27:1 | AA | Lc 43.4 | Non-text elements, placeholder text |
| #BF74A8 text on white | 3.34:1 | AA large text | Lc 60.7 | Content text, not long reading |
| #BF74A8 text on black | 6.27:1 | AA | Lc -41.0 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#F9F4F7
oklch(97.2% 0.007 340.4)
-
Step 100
100
#F2E6ED
oklch(93.6% 0.016 341.4)
-
Step 200
200
#E8D2E0
oklch(88.6% 0.031 339.3)
-
Step 300
300
#DAB3CD
oklch(80.9% 0.057 338.6)
-
Step 400
400
#C68BB3
oklch(70.7% 0.089 339.1)
-
Step 500
500 (this color)
#BF74A8
oklch(65.6% 0.115 339.2)
-
Step 600
600
#A2538B
oklch(55.6% 0.126 339.4)
-
Step 700
700
#8A4376
oklch(49% 0.117 339.1)
-
Step 800
800
#703860
oklch(42.7% 0.096 339.1)
-
Step 900
900
#5B314F
oklch(37.8% 0.075 338.6)
-
Step 950
950
#361D2E
oklch(27.1% 0.048 339.9)
#BF74A8 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #7785AA | 0.117 |
| Deuteranopia (no green cones) | #8A91A6 | 0.108 |
| Tritanopia (no blue cones) | #C77587 | 0.052 |
| Achromatopsia (no color) | #8C8C8C | 0.116 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #BF74A8
#BF74A8
oklch(65.6% 0.115 339.2)
- #47A677
#47A677
oklch(65.5% 0.115 159.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BF74A8, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Pale Magenta #D767AD ΔE 0.050
- Muted Pink #D1768F ΔE 0.051
- Soft Purple #A66FB5 ΔE 0.052
- Dusty Lavender #AC86A8 ΔE 0.052
- Wisteria #A87DC2 ΔE 0.053
- Heather #A484AC ΔE 0.056
- Dusky Pink #CC7A8B ΔE 0.056
- Pale Violet Red #DB7093 ΔE 0.057
Use #BF74A8 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.