#BF43AD

Closest named color: Purpley Pink (#C83CB9). oklch(59.2% 0.198 334), rgb(191, 67, 173).

Aa

Black text reads best on this color (4.62:1).

About this color

#BF43AD is a medium-dark, vivid purple. In OKLCH its lightness is 59%, its chroma 0.198 and its hue 334°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Purpley Pink (#C83CB9), ΔE 0.026 away. Black text reads best on it, at 4.62:1.

Hue familyPurples
Lightnessmedium-dark (59%)
Chromavivid (0.198)
Temperaturein between
Nearest namePurpley Pink (#C83CB9)
Black text4.62:1
White text4.54:1

Values

HEX#BF43AD
RGBrgb(191, 67, 173)
HSLhsl(309, 49%, 51%)
OKLCHoklch(59.2% 0.198 334)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #BF43AD 4.54:1 AA Lc -76.1 Fine for body text
Black text on #BF43AD 4.62:1 AA Lc 33.4 Non-text elements, placeholder text
#BF43AD text on white 4.54:1 AA Lc 70.7 Content text, not long reading
#BF43AD text on black 4.62:1 AA Lc -31.0 Non-text elements, placeholder text

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #FBF3F9

    oklch(97.2% 0.012 334.1)

  2. Step 100

    100

    #F5E4F1

    oklch(93.6% 0.025 333.7)

  3. Step 200

    200

    #EECEE7

    oklch(88.6% 0.049 333.5)

  4. Step 300

    300

    #E5ABD8

    oklch(80.9% 0.089 334.5)

  5. Step 400

    400

    #D57CC5

    oklch(70.6% 0.143 333.9)

  6. Step 500

    500

    #C857B6

    oklch(63.1% 0.182 334.1)

  7. Step 600

    600 (this color)

    #BF43AD

    oklch(59.2% 0.198 334)

  8. Step 700

    700

    #9A288A

    oklch(49.2% 0.183 334.4)

  9. Step 800

    800

    #7D2370

    oklch(42.7% 0.152 334.3)

  10. Step 900

    900

    #65235B

    oklch(37.7% 0.119 334.1)

  11. Step 950

    950

    #3B1635

    oklch(27% 0.074 334)

Export this scale for Tailwind in the Tailwind colors tool

#BF43AD with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#416AB00.210
Deuteranopia (no green cones)#6A7DAA0.183
Tritanopia (no blue cones)#C84C720.101
Achromatopsia (no color)#7676760.199

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #BF43AD

    #BF43AD

    oklch(59.2% 0.198 334)

  • #009652

    #009652

    oklch(59.1% 0.149 154)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #BF43AD

    #BF43AD

    oklch(59.2% 0.198 334)

  • #9856DB

    #9856DB

    oklch(59.2% 0.198 303.8)

  • #D63770

    #D63770

    oklch(59.2% 0.198 4.1)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #BF43AD

    #BF43AD

    oklch(59.2% 0.198 334)

  • #6C8B00

    #6C8B00

    oklch(59.1% 0.147 123.9)

  • #009285

    #009285

    oklch(59.3% 0.105 183.9)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #BF43AD

    #BF43AD

    oklch(59.2% 0.198 334)

  • #967B00

    #967B00

    oklch(59.1% 0.121 93.5)

  • #008DA3

    #008DA3

    oklch(59.1% 0.104 213.7)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #BF43AD

    #BF43AD

    oklch(59.2% 0.198 334)

  • #B36900

    #B36900

    oklch(59% 0.134 64)

  • #009652

    #009652

    oklch(59.1% 0.149 154)

  • #0084CD

    #0084CD

    oklch(59.1% 0.146 244.1)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BF43AD, closest first.

No curated palette has a color within ΔE 0.04 of #BF43AD.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #BF43AD in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.