#BF40BD
Closest named color: Purpley Pink (#C83CB9). oklch(59.7% 0.214 328.5), rgb(191, 64, 189).
Aa
Black text reads best on this color (4.68:1).
About this color
#BF40BD is a medium-dark, vivid purple. In OKLCH its lightness is 60%, its chroma 0.214 and its hue 329°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Purpley Pink (#C83CB9), ΔE 0.018 away. Black text reads best on it, at 4.68:1.
| Hue family | Purples |
| Lightness | medium-dark (60%) |
| Chroma | vivid (0.214) |
| Temperature | in between |
| Nearest name | Purpley Pink (#C83CB9) |
| Black text | 4.68:1 |
| White text | 4.48:1 |
Values
| HEX | #BF40BD |
| RGB | rgb(191, 64, 189) |
| HSL | hsl(301, 50%, 50%) |
| OKLCH | oklch(59.7% 0.214 328.5) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #BF40BD | 4.48:1 | AA large text | Lc -75.6 | Fine for body text |
| Black text on #BF40BD | 4.68:1 | AA | Lc 33.9 | Non-text elements, placeholder text |
| #BF40BD text on white | 4.48:1 | AA large text | Lc 70.1 | Content text, not long reading |
| #BF40BD text on black | 4.68:1 | AA | Lc -31.5 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FBF2FA
oklch(97% 0.014 329.1)
-
Step 100
100
#F6E3F4
oklch(93.6% 0.03 329.1)
-
Step 200
200
#EFCCED
oklch(88.5% 0.058 327.9)
-
Step 300
300
#E6A8E2
oklch(80.8% 0.105 328.7)
-
Step 400
400
#D776D4
oklch(70.6% 0.168 328.3)
-
Step 500
500 (this color)
#BF40BD
oklch(59.7% 0.214 328.5)
-
Step 600
600
#B623B5
oklch(55.6% 0.233 328.5)
-
Step 700
700
#9C109B
oklch(49% 0.216 328.6)
-
Step 800
800
#7F157E
oklch(42.7% 0.179 328.6)
-
Step 900
900
#661C65
oklch(37.6% 0.139 328.5)
-
Step 950
950
#3C123B
oklch(26.9% 0.088 328.6)
#BF40BD with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #306CC1 | 0.224 |
| Deuteranopia (no green cones) | #617DBA | 0.192 |
| Tritanopia (no blue cones) | #C55179 | 0.119 |
| Achromatopsia (no color) | #777777 | 0.216 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #BF40BD
#BF40BD
oklch(59.7% 0.214 328.5)
- #00993F
#00993F
oklch(59.6% 0.17 148.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BF40BD, closest first.
No curated palette has a color within ΔE 0.04 of #BF40BD.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purpley Pink #C83CB9 ΔE 0.018
- Pinky Purple #C94CBE ΔE 0.030
- Medium Orchid #BA55D3 ΔE 0.046
- Purple Pink #D725DE ΔE 0.070
- Purply #983FB2 ΔE 0.077
- Amethyst #9B5FC0 ΔE 0.082
- Dark Orchid #9932CC ΔE 0.087
- Vibrant Purple #AD03DE ΔE 0.091
Use #BF40BD in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.