#BF3998
Closest named color: Medium Violet Red (#C71585). oklch(57.2% 0.196 341.8), rgb(191, 57, 152).
Aa
White text reads best on this color (4.93:1).
About this color
#BF3998 is a medium-dark, vivid pink. In OKLCH its lightness is 57%, its chroma 0.196 and its hue 342°. Its hue sits on the warm side of the wheel. The nearest named color is Medium Violet Red (#C71585), ΔE 0.043 away. White text reads best on it, at 4.93:1.
| Hue family | Pinks |
| Lightness | medium-dark (57%) |
| Chroma | vivid (0.196) |
| Temperature | warm |
| Nearest name | Medium Violet Red (#C71585) |
| Black text | 4.25:1 |
| White text | 4.93:1 |
Values
| HEX | #BF3998 |
| RGB | rgb(191, 57, 152) |
| HSL | hsl(317, 54%, 49%) |
| OKLCH | oklch(57.2% 0.196 341.8) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #BF3998 | 4.93:1 | AA | Lc -78.6 | Fine for body text |
| Black text on #BF3998 | 4.25:1 | AA large text | Lc 31.0 | Non-text elements, placeholder text |
| #BF3998 text on white | 4.93:1 | AA | Lc 73.1 | Content text, not long reading |
| #BF3998 text on black | 4.25:1 | AA large text | Lc -28.6 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FBF2F8
oklch(97% 0.012 337.5)
-
Step 100
100
#F7E4EF
oklch(93.7% 0.025 341.8)
-
Step 200
200
#F1CDE2
oklch(88.5% 0.049 342.3)
-
Step 300
300
#E9AAD1
oklch(80.9% 0.089 341.6)
-
Step 400
400
#DB7BB9
oklch(70.7% 0.14 342)
-
Step 500
500
#CE54A8
oklch(63% 0.181 341.6)
-
Step 600
600 (this color)
#BF3998
oklch(57.2% 0.196 341.8)
-
Step 700
700
#9F247D
oklch(49% 0.182 341.7)
-
Step 800
800
#822166
oklch(42.8% 0.151 341.9)
-
Step 900
900
#692253
oklch(37.8% 0.117 342)
-
Step 950
950
#3E1531
oklch(27.1% 0.075 341.7)
#BF3998 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #44629B | 0.215 |
| Deuteranopia (no green cones) | #6E7895 | 0.187 |
| Tritanopia (no blue cones) | #CB3B64 | 0.087 |
| Achromatopsia (no color) | #707070 | 0.198 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #BF3998
#BF3998
oklch(57.2% 0.196 341.8)
- #008E60
#008E60
oklch(57.1% 0.126 161.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BF3998, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Medium Violet Red #C71585 ΔE 0.043
- Purpley Pink #C83CB9 ΔE 0.052
- Pinky Purple #C94CBE ΔE 0.064
- Dark Pink #CB416B ΔE 0.081
- Purply #983FB2 ΔE 0.088
- Warm Purple #952E8F ΔE 0.090
- Deep Rose #C74767 ΔE 0.090
- Light Plum #9D5783 ΔE 0.090
Use #BF3998 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.