#BF1D66
Closest named color: Ruby (#CA0147). oklch(53.2% 0.199 0.7), rgb(191, 29, 102).
Aa
White text reads best on this color (5.86:1).
About this color
#BF1D66 is a medium-dark, vivid red. In OKLCH its lightness is 53%, its chroma 0.199 and its hue 1°. Its hue sits on the warm side of the wheel. The nearest named color is Ruby (#CA0147), ΔE 0.048 away. White text reads best on it, at 5.86:1.
| Hue family | Reds |
| Lightness | medium-dark (53%) |
| Chroma | vivid (0.199) |
| Temperature | warm |
| Nearest name | Ruby (#CA0147) |
| Black text | 3.58:1 |
| White text | 5.86:1 |
Values
| HEX | #BF1D66 |
| RGB | rgb(191, 29, 102) |
| HSL | hsl(333, 74%, 43%) |
| OKLCH | oklch(53.2% 0.199 0.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #BF1D66 | 5.86:1 | AA | Lc -82.9 | Fine for body text |
| Black text on #BF1D66 | 3.58:1 | AA large text | Lc 26.5 | Dividers and decoration only |
| #BF1D66 text on white | 5.86:1 | AA | Lc 77.6 | Fine for body text |
| #BF1D66 text on black | 3.58:1 | AA large text | Lc -24.2 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FDF2F5
oklch(97.1% 0.012 358.8)
-
Step 100
100
#FAE3E9
oklch(93.6% 0.026 359.9)
-
Step 200
200
#F6CCD7
oklch(88.4% 0.049 0.6)
-
Step 300
300
#F2A9BD
oklch(81% 0.089 1.3)
-
Step 400
400
#E7779C
oklch(70.7% 0.143 0.4)
-
Step 500
500
#DC4E83
oklch(63% 0.182 0.8)
-
Step 600
600 (this color)
#BF1D66
oklch(53.2% 0.199 0.7)
-
Step 700
700
#AC175B
oklch(49.1% 0.185 0.7)
-
Step 800
800
#8C194A
oklch(42.8% 0.153 1.1)
-
Step 900
900
#701D3E
oklch(37.6% 0.119 0.5)
-
Step 950
950
#421324
oklch(26.9% 0.075 1.1)
#BF1D66 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #485168 | 0.226 |
| Deuteranopia (no green cones) | #736F62 | 0.201 |
| Tritanopia (no blue cones) | #D00040 | 0.062 |
| Achromatopsia (no color) | #656565 | 0.201 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #BF1D66
#BF1D66
oklch(53.2% 0.199 0.7)
- #007E6F
#007E6F
oklch(53.2% 0.096 180.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BF1D66, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Ruby #CA0147 ΔE 0.048
- Dark Hot Pink #D90166 ΔE 0.051
- Medium Violet Red #C71585 ΔE 0.051
- Raspberry #B00149 ΔE 0.054
- Rose Red #BE013C ΔE 0.058
- Lipstick #D5174E ΔE 0.058
- Dark Pink #CB416B ΔE 0.058
- Cerise #DE0C62 ΔE 0.062
Use #BF1D66 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.