#BF072E
Closest named color: Lipstick Red (#C0022F). oklch(51.1% 0.203 21.1), rgb(191, 7, 46).
Aa
White text reads best on this color (6.39:1).
About this color
#BF072E is a medium-dark, vivid red. In OKLCH its lightness is 51%, its chroma 0.203 and its hue 21°. Its hue sits on the warm side of the wheel. The nearest named color is Lipstick Red (#C0022F), ΔE 0.003 away. White text reads best on it, at 6.39:1.
| Hue family | Reds |
| Lightness | medium-dark (51%) |
| Chroma | vivid (0.203) |
| Temperature | warm |
| Nearest name | Lipstick Red (#C0022F) |
| Black text | 3.28:1 |
| White text | 6.39:1 |
Values
| HEX | #BF072E |
| RGB | rgb(191, 7, 46) |
| HSL | hsl(347, 93%, 39%) |
| OKLCH | oklch(51.1% 0.203 21.1) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #BF072E | 6.39:1 | AA | Lc -84.5 | Fine for body text |
| Black text on #BF072E | 3.28:1 | AA large text | Lc 24.8 | Dividers and decoration only |
| #BF072E text on white | 6.39:1 | AA | Lc 79.3 | Fine for body text |
| #BF072E text on black | 3.28:1 | AA large text | Lc -22.5 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FEF2F2
oklch(97.1% 0.013 17.4)
-
Step 100
100
#FDE3E2
oklch(93.7% 0.029 20.3)
-
Step 200
200
#FBCCCA
oklch(88.5% 0.054 21.1)
-
Step 300
300
#FAA7A5
oklch(80.9% 0.099 21)
-
Step 400
400
#F27375
oklch(70.6% 0.157 20.9)
-
Step 500
500
#EA4551
oklch(63.1% 0.201 21.2)
-
Step 600
600
#D51036
oklch(55.6% 0.218 21)
-
Step 700
700 (this color)
#BF072E
oklch(51.1% 0.203 21.1)
-
Step 800
800
#950723
oklch(42.6% 0.167 20.9)
-
Step 900
900
#781721
oklch(37.7% 0.131 21.1)
-
Step 950
950
#471014
oklch(27% 0.083 20.8)
#BF072E with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #4E482D | 0.226 |
| Deuteranopia (no green cones) | #786C27 | 0.205 |
| Tritanopia (no blue cones) | #D3001D | 0.044 |
| Achromatopsia (no color) | #5F5F5F | 0.204 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #BF072E
#BF072E
oklch(51.1% 0.203 21.1)
- #00757B
#00757B
oklch(51.2% 0.087 201.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BF072E, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Lipstick Red #C0022F ΔE 0.003
- Rose Red #BE013C ΔE 0.018
- Scarlet #BE0119 ΔE 0.019
- Firebrick #B22222 ΔE 0.033
- Cherry #CF0234 ΔE 0.034
- Ruby #CA0147 ΔE 0.038
- Rouge #AB1239 ΔE 0.043
- Rufous #AE2012 ΔE 0.045
Use #BF072E in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.