#BD77AF
Closest named color: Wisteria (#A87DC2). oklch(66.1% 0.114 334.4), rgb(189, 119, 175).
Aa
Black text reads best on this color (6.42:1).
About this color
#BD77AF is a medium-light, moderately saturated purple. In OKLCH its lightness is 66%, its chroma 0.114 and its hue 334°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Wisteria (#A87DC2), ΔE 0.044 away. Black text reads best on it, at 6.42:1.
| Hue family | Purples |
| Lightness | medium-light (66%) |
| Chroma | moderately saturated (0.114) |
| Temperature | in between |
| Nearest name | Wisteria (#A87DC2) |
| Black text | 6.42:1 |
| White text | 3.27:1 |
Values
| HEX | #BD77AF |
| RGB | rgb(189, 119, 175) |
| HSL | hsl(312, 35%, 60%) |
| OKLCH | oklch(66.1% 0.114 334.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #BD77AF | 3.27:1 | AA large text | Lc -65.3 | Content text, not long reading |
| Black text on #BD77AF | 6.42:1 | AA | Lc 44.2 | Non-text elements, placeholder text |
| #BD77AF text on white | 3.27:1 | AA large text | Lc 59.8 | Large or bold text, headings |
| #BD77AF text on black | 6.42:1 | AA | Lc -41.9 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#F9F4F7
oklch(97.2% 0.007 340.4)
-
Step 100
100
#F1E6EE
oklch(93.6% 0.016 335.1)
-
Step 200
200
#E7D2E2
oklch(88.6% 0.031 334)
-
Step 300
300
#D8B4CF
oklch(81% 0.055 335)
-
Step 400
400
#C38CB7
oklch(70.7% 0.088 334.5)
-
Step 500
500 (this color)
#BD77AF
oklch(66.1% 0.114 334.4)
-
Step 600
600
#9E5591
oklch(55.6% 0.124 334.1)
-
Step 700
700
#87457B
oklch(49.1% 0.115 334.4)
-
Step 800
800
#6E3964
oklch(42.7% 0.095 334.6)
-
Step 900
900
#593152
oklch(37.6% 0.075 333.7)
-
Step 950
950
#341D30
oklch(26.9% 0.048 333.3)
#BD77AF with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #7788B1 | 0.112 |
| Deuteranopia (no green cones) | #8892AD | 0.104 |
| Tritanopia (no blue cones) | #C37A8C | 0.057 |
| Achromatopsia (no color) | #8E8E8E | 0.115 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #BD77AF
#BD77AF
oklch(66.1% 0.114 334.4)
- #53A773
#53A773
oklch(66.2% 0.114 154.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BD77AF, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Wisteria #A87DC2 ΔE 0.044
- Soft Purple #A66FB5 ΔE 0.049
- Dusty Lavender #AC86A8 ΔE 0.049
- Heather #A484AC ΔE 0.051
- Pale Magenta #D767AD ΔE 0.053
- Muted Pink #D1768F ΔE 0.058
- Dusky Pink #CC7A8B ΔE 0.063
- Pale Violet Red #DB7093 ΔE 0.064
Use #BD77AF in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.