#BD74F3

Closest named color: Light Purple (#BF77F6). oklch(68.9% 0.19 308.8), rgb(189, 116, 243).

Aa

Black text reads best on this color (6.95:1).

About this color

#BD74F3 is a medium-light, vivid purple. In OKLCH its lightness is 69%, its chroma 0.190 and its hue 309°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Light Purple (#BF77F6), ΔE 0.008 away. Black text reads best on it, at 6.95:1.

Hue familyPurples
Lightnessmedium-light (69%)
Chromavivid (0.190)
Temperaturein between
Nearest nameLight Purple (#BF77F6)
Black text6.95:1
White text3.01:1

Values

HEX#BD74F3
RGBrgb(189, 116, 243)
HSLhsl(274, 84%, 70%)
OKLCHoklch(68.9% 0.19 308.8)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #BD74F3 3.01:1 AA large text Lc -61.9 Content text, not long reading
Black text on #BD74F3 6.95:1 AA Lc 47.5 Large or bold text, headings
#BD74F3 text on white 3.01:1 AA large text Lc 56.6 Large or bold text, headings
#BD74F3 text on black 6.95:1 AA Lc -45.2 Large or bold text, headings

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 400.

  1. Step 50

    50

    #F8F3FE

    oklch(97.1% 0.015 306.4)

  2. Step 100

    100

    #F0E4FC

    oklch(93.5% 0.034 308.1)

  3. Step 200

    200

    #E6CEFB

    oklch(88.5% 0.066 309)

  4. Step 300

    300

    #D7ABFB

    oklch(80.9% 0.119 309)

  5. Step 400

    400 (this color)

    #BD74F3

    oklch(68.9% 0.19 308.8)

  6. Step 500

    500

    #B44EF6

    oklch(63.2% 0.243 308.8)

  7. Step 600

    600

    #A020E4

    oklch(55.6% 0.264 309)

  8. Step 700

    700

    #8909C7

    oklch(49.2% 0.246 308.8)

  9. Step 800

    800

    #6F13A1

    oklch(42.8% 0.204 308.7)

  10. Step 900

    900

    #5A1C7F

    oklch(37.7% 0.158 309.1)

  11. Step 950

    950

    #35134B

    oklch(27.1% 0.101 309)

Export this scale for Tailwind in the Tailwind colors tool

#BD74F3 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#4F91F70.154
Deuteranopia (no green cones)#6695F00.139
Tritanopia (no blue cones)#B68AA90.135
Achromatopsia (no color)#9494940.192

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #BD74F3

    #BD74F3

    oklch(68.9% 0.19 308.8)

  • #78AF00

    #78AF00

    oklch(68.9% 0.182 128.7)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #BD74F3

    #BD74F3

    oklch(68.9% 0.19 308.8)

  • #868DFF

    #868DFF

    oklch(69% 0.166 278.5)

  • #E364C2

    #E364C2

    oklch(68.9% 0.19 338.7)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #BD74F3

    #BD74F3

    oklch(68.9% 0.19 308.8)

  • #B29B00

    #B29B00

    oklch(68.9% 0.143 98.6)

  • #00B876

    #00B876

    oklch(69% 0.159 158.9)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #BD74F3

    #BD74F3

    oklch(68.9% 0.19 308.8)

  • #D68700

    #D68700

    oklch(69% 0.15 69)

  • #00B2AA

    #00B2AA

    oklch(68.9% 0.119 189.1)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #BD74F3

    #BD74F3

    oklch(68.9% 0.19 308.8)

  • #F96733

    #F96733

    oklch(69% 0.19 38.9)

  • #78AF00

    #78AF00

    oklch(68.9% 0.182 128.7)

  • #00ADCF

    #00ADCF

    oklch(69% 0.124 218.5)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BD74F3, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #BD74F3 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.