#BD5438
Closest named color: Brick Orange (#C14A09). oklch(57.4% 0.142 35.9), rgb(189, 84, 56).
Aa
White text reads best on this color (4.67:1).
About this color
#BD5438 is a medium-dark, vivid red. In OKLCH its lightness is 57%, its chroma 0.142 and its hue 36°. Its hue sits on the warm side of the wheel. The nearest named color is Brick Orange (#C14A09), ΔE 0.031 away. White text reads best on it, at 4.67:1.
| Hue family | Reds |
| Lightness | medium-dark (57%) |
| Chroma | vivid (0.142) |
| Temperature | warm |
| Nearest name | Brick Orange (#C14A09) |
| Black text | 4.48:1 |
| White text | 4.67:1 |
Values
| HEX | #BD5438 |
| RGB | rgb(189, 84, 56) |
| HSL | hsl(13, 54%, 48%) |
| OKLCH | oklch(57.4% 0.142 35.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #BD5438 | 4.67:1 | AA | Lc -77.3 | Fine for body text |
| Black text on #BD5438 | 4.48:1 | AA large text | Lc 32.2 | Non-text elements, placeholder text |
| #BD5438 text on white | 4.67:1 | AA | Lc 71.9 | Content text, not long reading |
| #BD5438 text on black | 4.48:1 | AA large text | Lc -29.8 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FBF4F1
oklch(97.2% 0.009 44.9)
-
Step 100
100
#F6E6E1
oklch(93.6% 0.019 38.1)
-
Step 200
200
#EFD2C9
oklch(88.6% 0.035 38)
-
Step 300
300
#E6B3A4
oklch(80.9% 0.063 37)
-
Step 400
400
#D88974
oklch(70.7% 0.102 35.6)
-
Step 500
500
#CB694F
oklch(63% 0.131 35.8)
-
Step 600
600 (this color)
#BD5438
oklch(57.4% 0.142 35.9)
-
Step 700
700
#9D3F25
oklch(49.1% 0.132 36.2)
-
Step 800
800
#803420
oklch(42.7% 0.11 35.7)
-
Step 900
900
#672F20
oklch(37.8% 0.085 36)
-
Step 950
950
#3D1C13
oklch(27.1% 0.054 36.2)
#BD5438 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #706635 | 0.142 |
| Deuteranopia (no green cones) | #8A7D35 | 0.131 |
| Tritanopia (no blue cones) | #CF3E4E | 0.062 |
| Achromatopsia (no color) | #747474 | 0.143 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #BD5438
#BD5438
oklch(57.4% 0.142 35.9)
- #00879F
#00879F
oklch(57.4% 0.102 216.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BD5438, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brick Orange #C14A09 ΔE 0.031
- Burnt Orange #C04E01 ΔE 0.032
- Rust Orange #C45508 ΔE 0.034
- Burnt Siena #B75203 ΔE 0.036
- Dark Coral #CF524E ΔE 0.044
- Copper #B66325 ΔE 0.044
- Dusty Red #B9484E ΔE 0.044
- Terra Cotta #C9643B ΔE 0.045
Use #BD5438 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.