#BD4F90
Closest named color: Dark Pink (#CB416B). oklch(59% 0.159 346.6), rgb(189, 79, 144).
Aa
Black text reads best on this color (4.68:1).
About this color
#BD4F90 is a medium-dark, vivid red. In OKLCH its lightness is 59%, its chroma 0.159 and its hue 347°. Its hue sits on the warm side of the wheel. The nearest named color is Dark Pink (#CB416B), ΔE 0.059 away. Black text reads best on it, at 4.68:1.
| Hue family | Reds |
| Lightness | medium-dark (59%) |
| Chroma | vivid (0.159) |
| Temperature | warm |
| Nearest name | Dark Pink (#CB416B) |
| Black text | 4.68:1 |
| White text | 4.48:1 |
Values
| HEX | #BD4F90 |
| RGB | rgb(189, 79, 144) |
| HSL | hsl(325, 45%, 53%) |
| OKLCH | oklch(59% 0.159 346.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #BD4F90 | 4.48:1 | AA large text | Lc -76.0 | Fine for body text |
| Black text on #BD4F90 | 4.68:1 | AA | Lc 33.6 | Non-text elements, placeholder text |
| #BD4F90 text on white | 4.48:1 | AA large text | Lc 70.5 | Content text, not long reading |
| #BD4F90 text on black | 4.68:1 | AA | Lc -31.2 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FBF3F7
oklch(97.1% 0.01 345.4)
-
Step 100
100
#F5E5ED
oklch(93.7% 0.02 345.7)
-
Step 200
200
#EECFDE
oklch(88.5% 0.04 347.1)
-
Step 300
300
#E4AECA
oklch(80.8% 0.072 346.4)
-
Step 400
400
#D482AF
oklch(70.6% 0.115 346.4)
-
Step 500
500
#C6619B
oklch(63.1% 0.145 346.5)
-
Step 600
600 (this color)
#BD4F90
oklch(59% 0.159 346.6)
-
Step 700
700
#983571
oklch(49% 0.148 346.6)
-
Step 800
800
#7C2D5C
oklch(42.7% 0.123 346.8)
-
Step 900
900
#64294C
oklch(37.6% 0.096 346.1)
-
Step 950
950
#3B192C
oklch(27% 0.06 347.2)
#BD4F90 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #5A6B92 | 0.172 |
| Deuteranopia (no green cones) | #797E8D | 0.155 |
| Tritanopia (no blue cones) | #C94D69 | 0.063 |
| Achromatopsia (no color) | #777777 | 0.160 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #BD4F90
#BD4F90
oklch(59% 0.159 346.6)
- #00946D
#00946D
oklch(59.1% 0.122 166.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BD4F90, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Dark Pink #CB416B ΔE 0.059
- Deep Rose #C74767 ΔE 0.062
- Light Plum #9D5783 ΔE 0.064
- Medium Violet Red #C71585 ΔE 0.073
- Pinky Purple #C94CBE ΔE 0.074
- Dark Rose #B5485D ΔE 0.076
- Purpley Pink #C83CB9 ΔE 0.078
- Pale Magenta #D767AD ΔE 0.079
Use #BD4F90 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.