#BD4EB0
Closest named color: Pinky Purple (#C94CBE). oklch(60.3% 0.183 332.4), rgb(189, 78, 176).
Aa
Black text reads best on this color (4.88:1).
About this color
#BD4EB0 is a medium-dark, vivid purple. In OKLCH its lightness is 60%, its chroma 0.183 and its hue 332°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Pinky Purple (#C94CBE), ΔE 0.030 away. Black text reads best on it, at 4.88:1.
| Hue family | Purples |
| Lightness | medium-dark (60%) |
| Chroma | vivid (0.183) |
| Temperature | in between |
| Nearest name | Pinky Purple (#C94CBE) |
| Black text | 4.88:1 |
| White text | 4.30:1 |
Values
| HEX | #BD4EB0 |
| RGB | rgb(189, 78, 176) |
| HSL | hsl(307, 46%, 52%) |
| OKLCH | oklch(60.3% 0.183 332.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #BD4EB0 | 4.30:1 | AA large text | Lc -74.6 | Content text, not long reading |
| Black text on #BD4EB0 | 4.88:1 | AA | Lc 35.0 | Non-text elements, placeholder text |
| #BD4EB0 text on white | 4.30:1 | AA large text | Lc 69.1 | Content text, not long reading |
| #BD4EB0 text on black | 4.88:1 | AA | Lc -32.6 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FBF3F9
oklch(97.2% 0.012 334.1)
-
Step 100
100
#F5E4F2
oklch(93.6% 0.026 331.5)
-
Step 200
200
#EECEE8
oklch(88.6% 0.049 332.3)
-
Step 300
300
#E4ABDA
oklch(80.8% 0.09 332.6)
-
Step 400
400
#D47DC8
oklch(70.8% 0.143 332.2)
-
Step 500
500 (this color)
#BD4EB0
oklch(60.3% 0.183 332.4)
-
Step 600
600
#B237A5
oklch(55.7% 0.199 332.5)
-
Step 700
700
#98288D
oklch(49% 0.184 332.3)
-
Step 800
800
#7C2373
oklch(42.7% 0.154 332.3)
-
Step 900
900
#64235D
oklch(37.7% 0.12 332.1)
-
Step 950
950
#3B1636
oklch(27% 0.075 332.9)
#BD4EB0 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #4A70B3 | 0.190 |
| Deuteranopia (no green cones) | #6D80AD | 0.167 |
| Tritanopia (no blue cones) | #C55778 | 0.096 |
| Achromatopsia (no color) | #7A7A7A | 0.185 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #BD4EB0
#BD4EB0
oklch(60.3% 0.183 332.4)
- #009A4F
#009A4F
oklch(60.1% 0.157 152.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BD4EB0, closest first.
No curated palette has a color within ΔE 0.04 of #BD4EB0.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Pinky Purple #C94CBE ΔE 0.030
- Purpley Pink #C83CB9 ΔE 0.037
- Medium Orchid #BA55D3 ΔE 0.053
- Amethyst #9B5FC0 ΔE 0.070
- Soft Purple #A66FB5 ΔE 0.077
- Pale Magenta #D767AD ΔE 0.078
- Purply #983FB2 ΔE 0.082
- Medium Violet Red #C71585 ΔE 0.087
Use #BD4EB0 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.