#BD4E9D

Closest named color: Pinky Purple (#C94CBE). oklch(59.4% 0.169 340.3), rgb(189, 78, 157).

Aa

Black text reads best on this color (4.74:1).

About this color

#BD4E9D is a medium-dark, vivid pink. In OKLCH its lightness is 59%, its chroma 0.169 and its hue 340°. Its hue sits on the warm side of the wheel. The nearest named color is Pinky Purple (#C94CBE), ΔE 0.055 away. Black text reads best on it, at 4.74:1.

Hue familyPinks
Lightnessmedium-dark (59%)
Chromavivid (0.169)
Temperaturewarm
Nearest namePinky Purple (#C94CBE)
Black text4.74:1
White text4.43:1

Values

HEX#BD4E9D
RGBrgb(189, 78, 157)
HSLhsl(317, 46%, 52%)
OKLCHoklch(59.4% 0.169 340.3)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #BD4E9D 4.43:1 AA large text Lc -75.6 Fine for body text
Black text on #BD4E9D 4.74:1 AA Lc 34.0 Non-text elements, placeholder text
#BD4E9D text on white 4.43:1 AA large text Lc 70.1 Content text, not long reading
#BD4E9D text on black 4.74:1 AA Lc -31.6 Non-text elements, placeholder text

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.

  1. Step 50

    50

    #FBF3F8

    oklch(97.2% 0.011 339.3)

  2. Step 100

    100

    #F6E4EF

    oklch(93.6% 0.024 340.3)

  3. Step 200

    200

    #EFCEE3

    oklch(88.5% 0.046 339.7)

  4. Step 300

    300

    #E6ACD1

    oklch(80.9% 0.083 340.6)

  5. Step 400

    400

    #D77EBA

    oklch(70.7% 0.132 340.4)

  6. Step 500

    500 (this color)

    #BD4E9D

    oklch(59.4% 0.169 340.3)

  7. Step 600

    600

    #B53B94

    oklch(55.7% 0.184 340.3)

  8. Step 700

    700

    #9B2C7E

    oklch(49.1% 0.171 340.2)

  9. Step 800

    800

    #7E2666

    oklch(42.6% 0.142 340.5)

  10. Step 900

    900

    #662553

    oklch(37.7% 0.11 340.7)

  11. Step 950

    950

    #3C1731

    oklch(27.1% 0.069 340.2)

Export this scale for Tailwind in the Tailwind colors tool

#BD4E9D with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#546D9F0.180
Deuteranopia (no green cones)#747E9A0.160
Tritanopia (no blue cones)#C7506F0.076
Achromatopsia (no color)#7878780.170

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #BD4E9D

    #BD4E9D

    oklch(59.4% 0.169 340.3)

  • #009663

    #009663

    oklch(59.4% 0.133 160.5)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #BD4E9D

    #BD4E9D

    oklch(59.4% 0.169 340.3)

  • #9D5CC8

    #9D5CC8

    oklch(59.4% 0.169 310)

  • #CE4867

    #CE4867

    oklch(59.4% 0.17 10)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #BD4E9D

    #BD4E9D

    oklch(59.4% 0.169 340.3)

  • #5D9000

    #5D9000

    oklch(59.4% 0.16 130.2)

  • #00918C

    #00918C

    oklch(59.3% 0.102 190.5)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #BD4E9D

    #BD4E9D

    oklch(59.4% 0.169 340.3)

  • #907F00

    #907F00

    oklch(59.4% 0.123 99.9)

  • #008DAB

    #008DAB

    oklch(59.5% 0.108 219.9)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #BD4E9D

    #BD4E9D

    oklch(59.4% 0.169 340.3)

  • #AE6F00

    #AE6F00

    oklch(59.5% 0.128 70.6)

  • #009663

    #009663

    oklch(59.4% 0.133 160.5)

  • #0181DE

    #0181DE

    oklch(59.5% 0.169 250.2)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BD4E9D, closest first.

No curated palette has a color within ΔE 0.04 of #BD4E9D.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #BD4E9D in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.