#BD4E98
Closest named color: Pinky Purple (#C94CBE). oklch(59.2% 0.166 342.6), rgb(189, 78, 152).
Aa
Black text reads best on this color (4.70:1).
About this color
#BD4E98 is a medium-dark, vivid pink. In OKLCH its lightness is 59%, its chroma 0.166 and its hue 343°. Its hue sits on the warm side of the wheel. The nearest named color is Pinky Purple (#C94CBE), ΔE 0.062 away. Black text reads best on it, at 4.70:1.
| Hue family | Pinks |
| Lightness | medium-dark (59%) |
| Chroma | vivid (0.166) |
| Temperature | warm |
| Nearest name | Pinky Purple (#C94CBE) |
| Black text | 4.70:1 |
| White text | 4.46:1 |
Values
| HEX | #BD4E98 |
| RGB | rgb(189, 78, 152) |
| HSL | hsl(320, 46%, 52%) |
| OKLCH | oklch(59.2% 0.166 342.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #BD4E98 | 4.46:1 | AA large text | Lc -75.8 | Fine for body text |
| Black text on #BD4E98 | 4.70:1 | AA | Lc 33.8 | Non-text elements, placeholder text |
| #BD4E98 text on white | 4.46:1 | AA large text | Lc 70.3 | Content text, not long reading |
| #BD4E98 text on black | 4.70:1 | AA | Lc -31.3 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FBF3F7
oklch(97.1% 0.01 345.4)
-
Step 100
100
#F5E4EE
oklch(93.5% 0.023 341.3)
-
Step 200
200
#EECFE1
oklch(88.6% 0.042 342.2)
-
Step 300
300
#E3AECE
oklch(80.9% 0.074 342)
-
Step 400
400
#D482B5
oklch(70.8% 0.119 342.6)
-
Step 500
500
#C65FA2
oklch(63.1% 0.153 342.7)
-
Step 600
600 (this color)
#BD4E98
oklch(59.2% 0.166 342.6)
-
Step 700
700
#983478
oklch(49.2% 0.154 342.6)
-
Step 800
800
#7B2C61
oklch(42.6% 0.127 342.8)
-
Step 900
900
#642950
oklch(37.8% 0.099 342.5)
-
Step 950
950
#3B182F
oklch(27% 0.065 342.2)
#BD4E98 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #566C9A | 0.178 |
| Deuteranopia (no green cones) | #767E95 | 0.158 |
| Tritanopia (no blue cones) | #C84F6C | 0.072 |
| Achromatopsia (no color) | #777777 | 0.167 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #BD4E98
#BD4E98
oklch(59.2% 0.166 342.6)
- #009567
#009567
oklch(59.2% 0.129 162.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BD4E98, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Pinky Purple #C94CBE ΔE 0.062
- Purpley Pink #C83CB9 ΔE 0.065
- Light Plum #9D5783 ΔE 0.070
- Dark Pink #CB416B ΔE 0.071
- Medium Violet Red #C71585 ΔE 0.072
- Deep Rose #C74767 ΔE 0.075
- Pale Magenta #D767AD ΔE 0.077
- Soft Purple #A66FB5 ΔE 0.081
Use #BD4E98 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.