#BD4E40

Closest named color: Dusty Red (#B9484E). oklch(56.7% 0.146 29.6), rgb(189, 78, 64).

Aa

White text reads best on this color (4.85:1).

About this color

#BD4E40 is a medium-dark, vivid red. In OKLCH its lightness is 57%, its chroma 0.146 and its hue 30°. Its hue sits on the warm side of the wheel. The nearest named color is Dusty Red (#B9484E), ΔE 0.027 away. White text reads best on it, at 4.85:1.

Hue familyReds
Lightnessmedium-dark (57%)
Chromavivid (0.146)
Temperaturewarm
Nearest nameDusty Red (#B9484E)
Black text4.32:1
White text4.85:1

Values

HEX#BD4E40
RGBrgb(189, 78, 64)
HSLhsl(7, 49%, 50%)
OKLCHoklch(56.7% 0.146 29.6)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #BD4E40 4.85:1 AA Lc -78.4 Fine for body text
Black text on #BD4E40 4.32:1 AA large text Lc 31.1 Non-text elements, placeholder text
#BD4E40 text on white 4.85:1 AA Lc 72.9 Content text, not long reading
#BD4E40 text on black 4.32:1 AA large text Lc -28.7 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #FBF3F2

    oklch(97% 0.009 26)

  2. Step 100

    100

    #F6E5E2

    oklch(93.5% 0.019 29.5)

  3. Step 200

    200

    #F0D1CB

    oklch(88.5% 0.036 30.8)

  4. Step 300

    300

    #E8B1A8

    oklch(80.8% 0.066 29.2)

  5. Step 400

    400

    #DA877A

    oklch(70.7% 0.105 29.5)

  6. Step 500

    500

    #CE6658

    oklch(63.1% 0.135 29.3)

  7. Step 600

    600 (this color)

    #BD4E40

    oklch(56.7% 0.146 29.6)

  8. Step 700

    700

    #9F3B2F

    oklch(49% 0.136 29.6)

  9. Step 800

    800

    #813228

    oklch(42.7% 0.112 29.7)

  10. Step 900

    900

    #682D25

    oklch(37.7% 0.087 29.6)

  11. Step 950

    950

    #3D1B16

    oklch(27% 0.055 29.8)

Export this scale for Tailwind in the Tailwind colors tool

#BD4E40 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#6B623E0.152
Deuteranopia (no green cones)#877A3D0.139
Tritanopia (no blue cones)#CF374B0.053
Achromatopsia (no color)#7171710.147

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #BD4E40

    #BD4E40

    oklch(56.7% 0.146 29.6)

  • #008696

    #008696

    oklch(56.8% 0.098 209.4)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #BD4E40

    #BD4E40

    oklch(56.7% 0.146 29.6)

  • #B84B73

    #B84B73

    oklch(56.7% 0.146 360)

  • #AE6000

    #AE6000

    oklch(56.8% 0.133 59.9)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #BD4E40

    #BD4E40

    oklch(56.7% 0.146 29.6)

  • #008A78

    #008A78

    oklch(56.7% 0.103 179.3)

  • #007FBA

    #007FBA

    oklch(56.8% 0.129 239.5)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #BD4E40

    #BD4E40

    oklch(56.7% 0.146 29.6)

  • #1D8D44

    #1D8D44

    oklch(56.6% 0.146 149.7)

  • #556FCC

    #556FCC

    oklch(56.8% 0.146 269.5)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #BD4E40

    #BD4E40

    oklch(56.7% 0.146 29.6)

  • #6E8100

    #6E8100

    oklch(56.8% 0.134 119.5)

  • #008696

    #008696

    oklch(56.8% 0.098 209.4)

  • #845FBF

    #845FBF

    oklch(56.7% 0.146 299.5)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BD4E40, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #BD4E40 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.