#BD4D9F
Closest named color: Pinky Purple (#C94CBE). oklch(59.4% 0.172 339.3), rgb(189, 77, 159).
Aa
Black text reads best on this color (4.72:1).
About this color
#BD4D9F is a medium-dark, vivid pink. In OKLCH its lightness is 59%, its chroma 0.172 and its hue 339°. Its hue sits on the warm side of the wheel. The nearest named color is Pinky Purple (#C94CBE), ΔE 0.052 away. Black text reads best on it, at 4.72:1.
| Hue family | Pinks |
| Lightness | medium-dark (59%) |
| Chroma | vivid (0.172) |
| Temperature | warm |
| Nearest name | Pinky Purple (#C94CBE) |
| Black text | 4.72:1 |
| White text | 4.44:1 |
Values
| HEX | #BD4D9F |
| RGB | rgb(189, 77, 159) |
| HSL | hsl(316, 46%, 52%) |
| OKLCH | oklch(59.4% 0.172 339.3) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #BD4D9F | 4.44:1 | AA large text | Lc -75.6 | Fine for body text |
| Black text on #BD4D9F | 4.72:1 | AA | Lc 33.9 | Non-text elements, placeholder text |
| #BD4D9F text on white | 4.44:1 | AA large text | Lc 70.2 | Content text, not long reading |
| #BD4D9F text on black | 4.72:1 | AA | Lc -31.5 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FBF3F8
oklch(97.2% 0.011 339.3)
-
Step 100
100
#F6E4EF
oklch(93.6% 0.024 340.3)
-
Step 200
200
#EFCEE3
oklch(88.5% 0.046 339.7)
-
Step 300
300
#E6ACD2
oklch(80.9% 0.084 339.8)
-
Step 400
400
#D77DBC
oklch(70.7% 0.136 339.2)
-
Step 500
500 (this color)
#BD4D9F
oklch(59.4% 0.172 339.3)
-
Step 600
600
#B53A96
oklch(55.7% 0.187 339.4)
-
Step 700
700
#9B2B80
oklch(49.1% 0.173 339.2)
-
Step 800
800
#7E2568
oklch(42.6% 0.144 339.2)
-
Step 900
900
#662455
oklch(37.7% 0.113 339)
-
Step 950
950
#3C1632
oklch(27% 0.072 338.7)
#BD4D9F with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #526CA2 | 0.183 |
| Deuteranopia (no green cones) | #737E9C | 0.162 |
| Tritanopia (no blue cones) | #C7506F | 0.080 |
| Achromatopsia (no color) | #787878 | 0.173 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #BD4D9F
#BD4D9F
oklch(59.4% 0.172 339.3)
- #009660
#009660
oklch(59.3% 0.136 159.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BD4D9F, closest first.
No curated palette has a color within ΔE 0.04 of #BD4D9F.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Pinky Purple #C94CBE ΔE 0.052
- Purpley Pink #C83CB9 ΔE 0.055
- Medium Violet Red #C71585 ΔE 0.073
- Light Plum #9D5783 ΔE 0.076
- Pale Magenta #D767AD ΔE 0.077
- Medium Orchid #BA55D3 ΔE 0.079
- Soft Purple #A66FB5 ΔE 0.080
- Dark Pink #CB416B ΔE 0.081
Use #BD4D9F in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.